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Product Marketing Manager - Enterprise Partner

OP Recruiting-as-a-Service (OP RaaS) · Indianapolis, IN, USA ·

Job type:
Full Time

Product Marketing Manager, Enterprise Partner MarketingAs the Product Marketing Manager, Enterprise Partner Marketing, you will support advisor-facing product marketing and enablement initiatives for Ren's enterprise partner programs, including Morgan Stanley, Edward Jones, and other strategic institutional relationships.This role works with guidance from senior partners and leadership to translate Ren's platform capabilities, charitable solutions, and strategic priorities into partner-specific campaigns, communications, and advisor engagement programs that align with each firm's unique workflows and ecosystem.You will work closely with Enterprise Relationship teams, Product Marketing, Product, and Operations to support partner growth, advisor adoption, and strategic initiatives across influential firms in wealth management.Duties & Responsibilities:Enterprise Partner Strategy & ActivationSupport advisor-facing enablement and marketing strategies for enterprise partner programsContribute to the development of partner-specific campaigns, collateral, presentations, and engagement frameworksSupport growth initiatives tied to enterprise relationships, identifying opportunities to expand advisor adoption and platform usageAdvisor Campaigns & EngagementExecute campaigns and programs that increase advisor engagement, adoption, and retentionTailor positioning, messaging, and experiences to align with enterprise partner workflows, segmentation, and advisor modelsSupport advisor education initiatives in partnership with Product Marketing and Enablement teamsTrack campaign performance and contribute to measurement and optimization efforts based on performance insightsStrategic Partner SupportAct as a strategic marketing partner to Enterprise Relationship ManagersLead support for high-priority partner initiatives, presentations, and growth opportunitiesTranslate product launches, platform enhancements, and operational changes into clear, actionable partner communicationsCross-Functional CollaborationPartner with Product, Operations, Launch PMMs, and Relationship teams to deliver initiativesEnsure enterprise feedback loops into product marketing and broader strategySupport cross-functional initiatives focused on improving advisor experience, onboarding, and engagementInsights & OptimizationSynthesize feedback from enterprise partners and advisor interactionsIdentify patterns, friction points, and engagement opportunitiesRefine messaging and activation strategies based on field insightsAI & Innovation ResponsibilitiesLeverage AI to enhance the effectiveness and scalability of enterprise marketing and enablement initiativesUse AI-driven insights to identify advisor engagement patterns, segmentation opportunities, and growth signalsApply personalization strategies across partner communications and campaignsEducation & Experience:Bachelor's degree in Marketing, Business, or related field (MBA a plus)3-5 years of experience in product marketing, partner marketing, or B2B marketing (financial services or wealth management preferred)Experience supporting enterprise partner or institutional marketing initiativesStrong written and verbal communication skills, with the ability to influence senior stakeholders and adapt messaging to diverse audiencesProven ability to translate complex products, platforms, and concepts into clear, compelling narratives and scalable programsExperience collaborating on cross-functional initiatives across Product, Sales, Relationship Management, and OperationsStrong analytical and strategic thinking skills, with experience using data to inform decisions and optimize performanceExperience defining and measuring campaign effectiveness, advisor engagement, and adoption metricsExposure to AI tools and marketing technologies preferredRen is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.