Digital Marketing Content Strategist

Digital Marketing Content StrategistWe are seeking a creative, organized, and detail-oriented Digital Marketing Content Strategist to bring the Innovations brand to life across digital channels. This hands-on role is ideal for a curious, proactive storyteller who combines a strong visual sensibility with excellent writing, project management, and execution skills. The right candidate has a genuine interest in interior design and a natural ability to uncover compelling stories in our products, materials, collections, installations, and creative process. You will develop ideas, create engaging content, and manage projects from concept through execution while helping strengthen brand awareness and engagement.Key Responsibilities:Develop and coordinate engaging content for social media, email, website, and other digital channels.Create compelling stories around new collections, products, materials, installations, events, and the design process behind Innovations.Write and edit social captions, email campaigns, press releases, product descriptions, collection narratives, and other brand communications, maintaining a consistent brand voice.Manage day-to-day social media community engagement and identify opportunities to grow audience reach.Develop image-rendering and product-imagery concepts in collaboration with the Design Studio, Marketing team, and external partners, ensuring accurate product representation and adherence to brand guidelines.Maintain website content and visual imagery, digital assets, content calendars, and project timelines.Coordinate photoshoots, including styling and content requirements, and collaborate with clients to secure installation photography and project stories.Support marketing partnerships, social advertising initiatives, and other opportunities to expand brand visibility.Monitor social media and website analytics, evaluate content and campaign performance, and use insights to inform future strategies.Collaborate with marketing, creative, sales, and product teams.