IPSY is looking for a VP, Lifecycle Marketing and Member Engagement to own the strategy for how we engage members from first touch through long‑term retention. This role defines the measurement framework, leads the team, and shapes the operating model that makes personalized CRM work.
You will build the engagement strategy and segmentation framework, oversee loyalty programs, and drive a data‑driven culture across email, push, SMS, site/app and other channels, reporting to the CMO and
#J-18808-Ljbffr
VP, Lifecycle Marketing & Loyalty - Remote-First
IPSY · Salt Lake City, UT, USA ·
- Job type:
- Full Time