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20four7VA is hiring: SEO Specialist in New York

20four7VA · New York, NY, USA ·

Job type:
Full Time

Responsibilities

Execute tests and analyze data to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives
Manage campaign budgets and estimate monthly costs
Optimize copy and landing pages for search engine marketing
Perform keyword discovery, expansion, and optimization
Research and implement SEO recommendations
Research and analyze competitor advertising links
Conceptualize and execute link-building strategies
Collaborate with development teams to ensure code meets SEO best practices
Drive SEO in content creation by collaborating with editorial and marketing teams
Optimize website architecture, content, and linking
Requirements

Proven SEO and SEM experience
Experience managing PPC campaigns across Google, Yahoo, and Bing
Comprehension of performance marketing and online customer acquisition
In-depth experience with website analytics tools like Google Analytics
Experience with bid management tools such as Marin or Kenshoo
Experience with A/B and multivariate experiments
Working knowledge of HTML, CSS, and JavaScript
Knowledge of ranking factors and search engine algorithms
BS/MS degree in a quantitative, test-driven field
Benefits

Competitive rates
Weekly payments
Free training and upskilling
Constant support and guidance from managers and mentors
Clear schedules and guidelines
Vibrant community support

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