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Promotions & Activations Lead - Atlanta Radio
Location:GA-Atlanta
Job Title: Promotions & Activations Lead - Atlanta Radio
Position Overview
The Promotions & Activation Lead for CMG Atlanta Radio reports directly to the Promotions and Activations Manager and closely partners with sales and content teams to assist with the implementation of client promotions, and events that drive revenue and/or listenership for four radio stations including B98.5 (WSB-FM / Adult Contemporary), 97.1 The River (WSRV / Classic Hits-Rock), KISS 104.1 (WALR / Urban Adult Contemporary) and 95.5 WSB (WSB-AM WSBB-FM / News-Talk).
Exceptional communication, planning, leadership, creative, analytical and digital skills are a requirement. Oversight of events and promotions will require working nights and weekends regularly.
Essential Duties and Responsibilities
Coordinate promotions for programming and sales including community programs, contesting, social media partnerships and more
Coordinate station events including scheduling staff, setting up signage/tents/activation areas, conducting site visits in advance, working with vendors and security, and planning event layout
Manage the fulfillment of all prizes including winner communication, eligibility verification, required paperwork, prize distribution and accurate records
Attend station, client and community events as needed during the week and weekends to supervise and assist the Activation Specialists as requested by the Promotions and Activations Manager
Assist in creating proposals, recaps and other materials to help the sales team sell station events and programs
Create and manage promotions-based content for station social media channels and assist programming with additional content as needed
Keep station vehicles stocked, clean and maintained
Ensure all equipment is in working condition
Partner with CMG Legal and other internal resources to generate contest rules
Recruit and manage a team of part-time Activation Specialists in partnership with the Promotions and Activations Manager
Keep accurate records of all prize values awarded to winners and compile quarterly winner reports for tax purposes
Manage calendars for sponsorships, contests, promotions and events for all stations and effectively communicate required assets to the programming team for execution
Perform other essential duties as assigned by Promotions and Activations Manager
Minimum Qualifications
Minimum of two years’ successful experience in promotions, marketing or event planning
Highly adaptable and professional
Ability to participate in high-level client and corporate meetings
Strong interpersonal and customer service skills
Effectively build internal and external relationships
Strong organizational, planning, problem-solving and decision-making skills
Able to multi-task in a fast-paced environment
High work standards and degree of attention to detail
Exceptional written and oral communication skills including grammar, spelling and the ability to tailor copywriting to each stations’ brand voice
Ability to work nights, weekends and holidays throughout the year
Ability and willingness to work events indoors and outdoors in all seasons, comfortable driving vehicles including large SUVs
Ability to lift 25 pounds and set up equipment
Strong computer, Microsoft Office, digital and social media expertise
Valid driver's license with clean driving record
Preferred Qualifications
Bachelor’s Degree
Prior experience in radio, television, agency, digital audio or media organization
Experience planning and executing large scale events
Knowledge of Adobe Creative Suite, Canva and general graphic design platforms.
About Cox Media Group
CMG Media Corporation (d/b/a Cox Media Group) is an industry-leading media company with unparalleled brands, award-winning content, and exceptional team members. CMG provides valuable local and national journalism and entertainment content to the people and communities it serves. The company's businesses encompass 17 high-quality, market-leading television brands in 9 markets; 45 top-performing radio stations delivering multiple genres of content in 9 markets; and numerous streaming and digital platforms. CMG's TV portfolio includes multiple primary affiliates of ABC, CBS, FOX, NBC, Telemundo and MyNetworkTV, as well as several valuable news and independent stations. For more information about CMG, visit
www.coxmediagroup.com
CMG is a special place. Here, we rely on our winning mindset and deep expertise to find creative solutions, think differently, and work together to positively impact the people and communities we serve. It's where we connect and inspire diverse audiences every day and everywhere with our unmatched content, products, services and people.
At CMG, we take pride in our collaborative and open environment, where everyone feels valued, seen and heard. Our shared commitment to living our company's core Values - Teamwork, Integrity, Quality and Fiscal Responsibility - propels us every day, in everything we do. We encourage you to explore #LifeAtCMG, where you can bring your best, authentic self to work, think boldly and make a difference.
If you are currently a CMG employee, please log into THRIVE to access our internal career center.
CMG is an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, veteran status, disability, genetic information, or any other characteristic protected by applicable law.
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Promotions & Activations Lead - Atlanta Radio Job at Cox Media Group in Atlanta
Cox Media Group · Atlanta, GA, USA ·
- Job type:
- Part Time