Birch Central Partners is hiring: Content Writer in Detroit

Birch Central Partners, a firm specializing in real estate investment and management, seeks a Content Writer in Detroit, MI. This full‑time role offers a negotiable salary and benefits.
The Content Writer will craft compelling narratives reflecting Birch Central Partners' commitment to excellence and innovation in real estate. Tasks include creating blog posts, articles, and social media content, ensuring brand consistency, and collaborating with the marketing team.
The Content Writer will collaborate closely with the marketing team in Detroit, MI, contributing to the creation and refinement of compelling real estate content. This role demands strong writing skills, including the ability to craft engaging narratives and persuasive copy. The ideal candidate will possess a creative mindset, enabling them to develop unique and innovative content that resonates with the target audience. Additionally, a deep understanding of the real estate industry is essential, as it will inform the content creation process and ensure its relevance and accuracy. The Content Writer will play a crucial role in shaping the brand's online presence and driving engagement with potential clients.
The salary for this position is negotiable, and the benefits package includes comprehensive health insurance, retirement plans with employer matching contributions, and various professional development opportunities such as workshops, online courses, and conferences. Additionally, the company offers flexible work arrangements, paid time off, and a wellness program to support employee health and work‑life balance.
The Content Writer must have a bachelor's degree in English, Communications, Journalism, or a related field. Experience in real estate writing is a plus. Strong writing, editing, and research skills are essential. Proficiency in Microsoft Office and social media platforms is required.
Job Responsibilities:

Develop and write engaging content for our website, newsletters, and social media platforms.
Create blog posts, articles, and case studies that highlight our investment properties and management services.
Edit and proofread content to ensure clarity, accuracy, and adherence to brand voice.
Collaborate with the marketing team to create content calendars and meet deadlines.
Conduct market research to stay updated on industry trends and incorporate relevant insights into our content.
Analyze content performance and provide recommendations for improvement.
Job Requirements:

Bachelor's degree in English, Journalism, Communications, or a related field.
Minimum of 2 years of experience in content writing or a similar role.
Strong understanding of SEO principles and the ability to optimize content for search engines.
Proficiency in Microsoft Office Suite and familiarity with content management systems.
Excellent written and verbal communication skills.
Ability to work independently and as part of a team.

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