VP of Growth and Brand Marketing (High-Growth B2B Exp Req)

VP of Growth and Brand Marketing (High-Growth B2B Exp Req) Location: Remote - Must Reside in the Eastern Time Zone
Salary: $180,000 - 200,000 + Bonus + Benefits
Benefits: Medical, Dental, Vision, 401k, Holidays, PTO
Job Type: Full-Time
Start Date: ASAP
Typical Hours: ~ 50 hours/ week
Travel: Occasional travel to corporate branches, trade shows; 1-2 annual trips to India
Sponsorship: Not Available
Our client, a B2B trade show and exhibit solutions company, is looking for a VP of Growth and Brand Marketing. Reporting directly to the CEO, you will lead brand strategy, demand generation, digital marketing, and an India-based team, building the processes, capabilities, and playbook to strengthen the brand’s market position and power a scalable marketing engine that drives qualified leads and revenue.
The company has grown to approximately $40 million and is still expanding, with an established digital presence, agency partnerships, and a dedicated marketing team. The ideal candidate brings B2B marketing leadership experience, along with hands-on digital growth expertise, and a proven record of using data to drive revenue. This is a great opportunity is to bring structure, strategic direction, and accountability to marketing as the business scales.
One deliberate choice: our client is specifically looking for candidates who do not come from the trade show or exhibition industry.
VP of Growth and Brand Marketing Responsibilities Lead brand strategy and positioning across US and European markets
Drive lead generation through SEO, paid search, paid social, and email
Manage the internal team and agency partners, including setting goals and quality standards
Build the team’s playbook, processes, and KPIs
Consolidate fragmented marketing data into a single source of truth, and translate analytics into clear recommendations
Build referral, word-of-mouth, and online review programs
Own marketing performance, conversions, and revenue contribution
Partner with Sales and Executive leadership to align strategies
VP of Growth and Brand Marketing Qualifications Marketing leadership experience in a high-growth B2B environment required
Expertise in brand strategy, demand generation, and digital marketing required
Deep SEO and analytics skills required
Experience managing teams of 10+ across geographies required
Track record of establishing processes, setting measurable goals, and connecting marketing initiatives to revenue growth required

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