Media Buyer Job at Jugabet in New York

Responsibilities

Plan, launch, and manage ad campaigns on Facebook, TikTok, and Google UAC targeting iGaming audiences
Optimize campaign performance to maximize ROMI and player acquisition
Analyze campaign data and generate performance reports
Collaborate with creative and content teams to develop effective ad assets
Stay updated on platform policies, especially those affecting iGaming
Conduct A/B testing on creatives, audiences, and bidding strategies
Manage and scale UAC campaigns including creative asset feeds
Monitor competitors and market trends across paid social and Google
Requirements

2+ years of experience managing ad campaigns on Facebook, TikTok, or Google UAC
Experience with LATAM markets preferred
Strong understanding of Facebook Ads Manager, TikTok Ads Manager, Google Ads/UAC, Pixel, and conversion tracking
Experience with acquisition tools such as Keitaro, Voluum, WebView Apps, Cloak Flow, PWA Apps, AdHearts, or AppsFlyer
Understanding of marketing metrics like CPA, CPM, CPC, CTR, and ROMI
Experience managing monthly budgets of $50,000+
Benefits

Global Medical Coverage
Health and Wellness focus
Benefits programs for gym, dental, and psychological services
Performance-driven rewards
Growth opportunities
About the Company

Jugabet is a brand and gaming platform accessible to players in Latin America, focusing on localized strategies to become a key player in the regional market.

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