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Vice President of Business Development - Santa Cruz Warriors

52 Weeks of Hustle · Santa Cruz, CA, USA ·

Job type:
Full Time

The Santa Cruz Warriors are looking for a strategic, high-energy executive to oversee all

primary revenue streams and unify strategy across Corporate Partnerships and Ticketing (Full

Season, Groups, Mini Plans, and Services). In this role, you will set the vision to hit sales

targets, elevate brand activation, and drive fan engagement at Kaiser Permanente Arena. You

will directly lead the Corporate Partnerships team while overseeing Ticketing Managers who

manage our entry-level sales reps, all while serving as a strategic liaison to Golden State

Warriors revenue teams. If you are a proven sports & entertainment sales leader ready to unify

multi-channel revenue strategies and impact our community, this role offers an exceptional

opportunity to shape the future of our franchise. This role reports to the Chief Operating Officer,

Come share your expertise while learning more about this growing sports and entertainment

organization that values your initiative and dedication!

This is a full-time position based onsite in Santa Cruz, CA.

Key Responsibilities
Executive Leadership & Revenue Strategy

Directly lead, align, and manage both the Ticketing and Corporate Partnership and retention, season ticket sales and membership retention, group tickets, and single-

Develop and execute comprehensive annual and long-term sales, activation, and service plans to meet or exceed organizational revenue goals (including our annual top-line ticket revenue baseline); establish reporting protocols, track pacing, and manage annual

Foster a positive, growth-oriented performance culture across both departments

Collaborate closely with Marketing, Community Relations, and Operations to design go-to-market strategies, align inventory priorities, and deliver seamless fan and partner experiences

Corporate Partnerships Department Oversight (Direct Oversight)

Lead the strategy, pipeline development, deal structuring, and renewals for corporate partnerships

Drive fully integrated partnership packages across major categories and maximize multi-year partner retention; pursue and generate new revenue opportunities within the space

Manage partnership sales and service personnel directly, ensuring high-quality partner activation, promotional events, digital media fulfillment, and game-day hospitality execution

Serve as the primary liaison to the Golden State Warriors Corporate Partnerships team to identify pathways for multi-property partnerships, inventory strategy, and regional cross-property growth

Lead, coach, and support Ticketing Managers who directly manage entry-level account executives, group sellers, and service representatives

Oversee season ticket member retention strategy, payment plan architectures, and auto-renewal programs executed by Ticketing Managers and Service team

Direct overarching strategy for selling fulls, partials, groups, single-game inventory, and non-basketball ticketed events hosted at the arena

Oversee customer database growth, ticketing technology platforms, fan surveys, and website integration to drive targeted sales

Other duties as assigned

Required Experience & Skills

Bachelor's degree, preferably in Business Administration/Sports Management, or equivalent practical experience

Minimum 5 years of progressive leadership experience in revenue generation within sports, entertainment, or venue management

Background in both partnerships and ticket sales is a plus

Proficiency in Microsoft Office Suite/Google Workspace, CRM and ticketing platforms

Excellent leadership and mentorship skills, as well as a coaching mindset

Excellent written and verbal communication, service and resolution skills

Ability to build positive working relationships with clients and peers across the organization

Intermediate knowledge of social media marketing and the digital space

Time Commitment

Ability to work a flexible schedule, including evenings, weekends, and holidays for home

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