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Digital Media Strategist

Little Thing · New York, NY, USA · Remote ·

Pay:
$75,000-$75,000/yr
Job type:
Full Time

Little Thing is a small but mighty team of communications, research, fundraising and advocacy campaigning experts working with prominent, influential clients on national political issues. We advise major national advocacy and research organizations, as well as large charitable foundations that support them. While our portfolio is evolving, we primarily focus on work related to climate change, clean energy, and the protection of our democracy.

We’re looking for a Digital Media Strategist who is skilled at producing scroll-stopping video and other content for Instagram, YouTube, and other platforms. You’ll be the creative engine behind our clients’ social presence, helping them develop, execute, and assess their strategy with the support of our communications team.

What you’ll do specifically:

Content creation

Produce short-form video (e.g., Reels, YouTube Shorts, and YouTube), from concept through edit, including motion graphics, captions, and sound

Coach our clients’ staffs on best practices for creating their own vertical video and identify and engage external content creators who can further amplify their work

Design Instagram carousels, static graphics, and other visuals that translate dense research, data, and reports into clear, compelling content while preserving factual integrity

Maintain visual consistency within each client’s brand while pushing creative boundaries

Strategize and execute

Help develop social and digital strategy, content calendars, and campaign concepts

Monitor trends, memes, news cycles, and platform changes, and spot opportunities to jump in quickly with relevant, on-brand content (both new and repurposed)

Publish and schedule content across platforms, and handle basic community management

Work with clients and our team to turn research, reports, and talking points into content ideas

Measure and improve

Track performance across platforms and client accounts

Prepare regular metrics reports with clear takeaways and recommendations

Use data to refine and/or adjust formats, hooks, and posting strategies

What’s expected:

A portfolio of compelling video and other design work for leading social platforms

A demonstrated ability to turn complex research and/or policy-oriented materials into engaging content for both influential audiences like policymakers, journalists, etc, as well as the general public

Advanced skill with Canva and other video and design tools

A deep understanding of what performs well organically across platforms and ability to quickly adapt to new and emerging trends or algorithms

Experience publishing content and analyzing performance

Organization and ability to juggle multiple clients and deadlines in a fast-moving environment

3-5 years of relevant experience in social media, digital content, or design in an agency, nonprofit, campaign, newsroom or similar setting

Strongly preferred:

Familiarity with climate accountability, clean energy, money in politics, and/or democracy-related issues

Experience with on-camera or interview-based video, as well as working alongside creators and influencers

Familiarity with rapid response and with organic and paid social

Additional information

The estimated range for this position is between $75,000 – $100,000, commensurate with experience. We offer health insurance, which includes vision and dental care. We also provide a 401k with a 6% match, life insurance and disability coverage, as well as paid parental, sick and vacation leave.

Little Thing provides equal employment opportunities to all employees and applicants for employment. We value a diversity of backgrounds and experiences and are committed to creating an inclusive workplace. We strongly encourage people who identify as women, people of color, gender non-conforming, LGBTQIA+ and people with disabilities to apply.

As part of our commitment to inclusivity, we will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, including remote interviews and writing test, please check the box in the application form.

About Us

Little Thing is a communications and advocacy team that partners with progressive groups and activists to defend and advance public interest policy outcomes.

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