Position Overview:
Our client, a leading financial services organization, is seeking an experienced Marketing Director to support marketing programs within its Trading business, part of the Capital Markets segment.
This role combines product and segment marketing with regional activation across North America and EMEA, helping bring trading and connectivity solutions to market in a clear, compelling, and commercially effective way.
Working closely with sales, account management, business leaders, and the broader marketing organization, the Marketing Director will develop messaging, execute integrated campaigns, support lead generation, and drive measurable business impact.
This is an excellent opportunity for a commercially minded marketing professional with experience in financial technology, capital markets, trading solutions, or enterprise B2B marketing.
Key Responsibilities
- Global Campaign Management: Develop and execute product, client, and thought leadership campaigns aligned with business priorities through coordinated, multi-channel programs.
- Events Strategy: Lead the annual events strategy and calendar, identifying priority industry conferences, sponsorships, and speaking opportunities. Maximize event impact through pre-, during-, and post-event marketing.
- Regional Marketing: Develop and execute integrated go-to-market plans aligned with global priorities and local market needs across North America and EMEA.
- Cross-Functional Collaboration: Partner with product, sales, account management, and business leaders to align marketing initiatives with commercial objectives.
- Performance Measurement: Track, analyze, and optimize marketing performance, including ROI, engagement, and pipeline contribution.
- Stakeholder Management: Collaborate with digital, events, PR/AR, and brand teams to ensure consistent messaging and effective campaign execution.
Required Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 8–12 years of B2B marketing experience, ideally within capital markets, financial technology, or financial services.
- Strong understanding of trading, capital markets, or the ability to quickly develop subject matter expertise.
- Proven success delivering integrated marketing campaigns that drive engagement and pipeline growth.
- Demonstrated experience developing and managing strategic B2B events programs.
- Experience managing multiple stakeholders and projects within a global, matrixed organization.
- Excellent written and verbal communication skills, with the ability to simplify complex topics.
- Analytical, creative, detail-oriented, and results-driven.
- Proficiency with marketing automation, CRM, and analytics tools.
Additional Information
- Location: New York, NY
- Work Arrangement: Hybrid – 3 days onsite per week
- Employment Type: Full-Time, Permanent
- Travel: Occasional
- Relocation Assistance: Not Available
- Visa Sponsorship: Not Available
- Security Clearance: Not Required