Motive is seeking a strategic Lifecycle Marketing Manager to own prioritized, revenue-facing motions across PLG, PQL, cross-sell, and activation. You’ll define journey strategy, audience, messaging, and success metrics, collaborating with PMM, Product, Sales, and Legal to align campaigns and timing.
With 4–6 years in email, CRM, or lifecycle marketing and a track record in B2B SaaS, you’ll translate insights into actionable programs, experiment with AI and automation, and drive pipeline while
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Expansion Lifecycle Marketing Manager
Motive · Salem, OR, USA ·
- Job type:
- Full Time