Social Media Manager

Jasper West Corp., a leading manufacturer of industrial equipment, seeks a Social Media Manager in Cincinnati, OH, for a FULL_TIME role. You will develop and execute social media strategies to engage our audience and enhance brand awareness.
Daily tasks include creating and scheduling engaging content, monitoring social media platforms, analyzing performance metrics, and collaborating with the marketing team to refine strategies based on audience feedback.
You will work in a collaborative environment with the marketing team in Cincinnati, OH. Our active workplace fosters creativity and innovation within our growing company.
The salary range for this position is between $35,000 and $49,390 per year, with the exact amount typically depending on factors such as experience, location, and the specific requirements of the role. In addition to the competitive base salary, employees can also benefit from a comprehensive package that includes health insurance, which covers a range of medical services and prescriptions, as well as retirement plans that offer matching contributions to help employees save for their future. Furthermore, the company provides opportunities for professional development, such as workshops, training programs, and access to online learning resources, to help employees enhance their skills and advance their careers.
Requirements include a bachelor's degree in marketing, communications, or a related field, 2+ years of experience in social media management, proficiency in social media platforms, and strong analytical skills.
Jasper West Corporation values diversity and is committed to creating an inclusive environment for all employees. The company is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or veteran status.
Responsibilities: Develop and implement social media strategies to increase brand awareness and engagement.
Create and curate engaging content for various social media platforms.
Monitor and analyze social media performance metrics to optimize campaigns.
Collaborate with the marketing team to develop and execute social media campaigns.
Stay up-to‑date with the latest social media trends and best practices.
Manage the company's social media accounts and engage with our audience.
Measure the effectiveness of social media campaigns and provide regular reports.
Adapt to the evolving social media landscape and implement new strategies as needed.
Qualifications: Bachelor's degree in Marketing, Communications, or a related field.
2-4 years of experience in social media management or a similar role.
Proven track record of developing and executing successful social media campaigns.
Strong understanding of social media platforms, algorithms, and best practices.
Excellent written and verbal communication skills.
Ability to work collaboratively with cross-functional teams.
Strong analytical skills and the ability to measure and report on campaign performance.
Creative thinker with a passion for our industry.

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