Marketing Strategy & Operations Specialist

Rise4 is a mental health marketing agency with clinical expertise. We partner with clinics offering TMS, Spravato®, ketamine, psychiatry, and therapy to support sustainable growth and improve access to mental health care.

About the role
This role brings together campaign strategy, client communication, and project management across Rise4’s marketing department. You’ll lead internal account reviews and strategic client conversations, helping the team apply Rise4’s established campaign approach, identify when adjustments are needed, and follow through on decisions.

You’ll also manage the marketing work across client onboarding and active accounts, keeping projects, requests, and department workflows organized and moving forward.

What you’ll do

Lead internal ad-account review and optimization meetings. Review flagged accounts and performance reports, ask useful diagnostic questions, bring in the right specialists, and guide the team toward prioritized next steps..

Lead campaign strategy conversations with clients. Explain the rationale behind campaign decisions, listen and respond to questions, discuss tradeoffs, and make clear recommendations. Bring complex or exceptional decisions to agency leadership..

Recommend iterative changes to campaign strategy when performance issues persist, and make sure the team evaluates the results..

Project-manage marketing deliverables for client onboarding in coordination with Practice Growth Advisors, who manage overall onboarding..

Manage active client requests and tasks, coordinating priorities, owners, timelines, dependencies, and follow-through across multiple accounts..

Contribute to creative and content discussions, coordinate channel specialists and creative partners, and ensure agreed work is implemented and reviewed..

Evaluate and improve marketing workflows, project-management systems, and content-management processes to support reliable delivery as Rise4 grows..

What you bring

5+ years of relevant marketing experience, with demonstrated responsibility for paid-media campaign strategy, performance analysis, client communication, and project delivery..

The ability to interpret campaign performance across channels such as Google Ads and Meta and recommend thoughtful, practical adjustments. Deep specialization in media buying is not required..

Confidence explaining campaign strategy to clients, responding to questions in the moment, and knowing when an issue needs further analysis or leadership input..

Experience leading account reviews or optimization discussions, bringing the right people into the conversation, and turning decisions into clear actions and follow-up..

Strong project-management skills and a track record of coordinating multiple accounts, requests, timelines, and dependencies..

Excellent organization, independence, and follow-through..

Fluency with project-management and content-management systems. Experience with tools such as Notion, Jira, Asana, or ClickUp is helpful..

Experience in mental health, behavioral health, or healthcare marketing is a plus. Additional experience in creative or content operations, SEO/AEO, or earned media is also valuable..

What we offer:

Unlimited PTO

In-depth onboarding program to make sure you are fully comfortable

100% work from home (must have access to computer and WiFi)

Monthly Computer and WiFi stipend

Small business with huge growth opportunity

Make a difference in people’s lives by guiding them to a truly life-changing treatment

Salary Range:
$65,000–$80,000 per year, commensurate with experience.

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