COSMAX is a global cosmetics ODM partner, developing and manufacturing beauty products for brands around the world. We are seeking a U.S.-based PR Manager to strengthen COSMAX’s visibility and reputation in the American market.
This in-house role will lead U.S. public relations and serve as a communications bridge between the U.S. business and COSMAX’s headquarters in Korea. The ideal candidate combines strong media relationships and sound communications judgment with the cultural fluency to work effectively across both markets.
What You’ll Do
- Develop and execute U.S. PR strategies that support COSMAX’s business priorities, reputation, and brand awareness.
- Build and maintain relationships with national, regional, trade, business, beauty, and Korean American media.
- Identify and pursue media opportunities, including interviews, contributed articles, speaking engagements, and company or industry coverage.
- Write, edit, and review press releases, media pitches, executive statements, talking points, speeches, FAQs, and other communications materials.
- Adapt corporate messages for U.S. audiences while ensuring alignment with COSMAX’s global positioning and headquarters’ guidance.
- Monitor media coverage, industry developments, and emerging issues; advise internal stakeholders on potential risks and opportunities.
- Develop and coordinate crisis and issues communications, including response plans, holding statements, and internal escalation processes.
- Plan and manage press events, product or business announcements, executive briefings, and other PR activities.
- Partner with U.S. leadership and cross-functional teams to identify newsworthy developments and ensure communications are accurate and consistent.
- Collaborate with the PR team at Korean headquarters, providing regular updates and recommendations on U.S. media, stakeholder expectations, and local market trends.
- Track PR activity and results, prepare coverage reports, and recommend improvements to communications strategy.
What You’ll Bring
- Bachelor’s degree in communications, marketing, public relations, journalism, or a related field required
- 7–10 years of professional experience in public relations, corporate communications, or media relations in the United States.
- Experience in both an agency and an in-house environment is preferred
- Excellent English writing and editing skills, including experience producing press releases, media pitches, executive communications, and issue-response materials
- Professional Korean proficiency sufficient to communicate with headquarters and translate or review communications materials
- Established relationships with U.S. journalists and media contacts, including experience working with national, regional, trade, and Korean American outlets
- Demonstrated ability to develop communications plans, manage media outreach, and handle sensitive or time-critical issues
- Strong judgment, attention to detail, and the ability to communicate clearly with senior leaders and cross-functional partners
- Ability to manage multiple projects and collaborate across time zones
Preferred Qualifications
- A degree in public relations, communications, journalism, marketing, or a related field
- Experience supporting a Korean company’s U.S. business or representing a Korean brand in the United States
- Experience in beauty, consumer products, food, entertainment, technology, automotive, or another relevant industry
- Experience in crisis communications, reputation management, or executive communications
- Familiarity with media monitoring and measurement platforms such as Cision or Meltwater
- Experience with social media, influencer relations, content marketing, and event production
- Firsthand experience navigating cultural and business differences between Korea and the United States
How You’ll Succeed
- Cross-cultural communicator: You connect headquarters’ priorities with the expectations and communication practices of U.S. audiences
- Proactive partner: You identify emerging issues and opportunities and bring forward clear, practical recommendations
- Collaborative operator: You build trust with colleagues in both markets and coordinate effectively across time zones
- Sound decision-maker: You respond thoughtfully under pressure, recognize when to elevate an issue, and help protect the company’s reputation
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