Assistant Marketing Manager

You will be the hands-on engine of a lean marketing team: turning plans into campaigns, campaigns into visibility, and visibility into enrolled learners. In a small team, you carry full responsibility for your areas, not just support tasks.

What You Will Own

Targeted acquisition campaigns: plan and run focused campaigns that bring qualified learners to Brightside, from choosing the audience to outreach, partnerships and follow-up. Track leads and conversions by source.

PR and partnerships: execute PR packages and activities, including media pitches, press notes, collaborations and community outreach.

Branding: deliver campaigns and activities that make Brightside memorable, and keep our look, tone and message consistent everywhere.

Digital marketing: run our social channels, email and website presence. Build the content calendar, track engagement and growth, and keep every channel active.

Content: create and coordinate written, visual and short-video content for all of the above.

Reporting and coordination: share clear weekly numbers and work with the sales, academic and design teams.

Who You Are (Must Have)

2 to 5 years in marketing, brand, PR or growth, ideally at an edtech (education technology) company, startup or agency

A record of campaigns you ran yourself, with results you can describe in numbers

Excellent written and spoken English

Comfort with analytics, trackers and simple reporting

Nice to Have

Media or PR contacts

Community-building experience

Basic design or video skills

What Sets You Apart
You take initiative and keep things moving at pace. You welcome feedback and use it quickly. You follow through, keep your manager informed, and are committed to helping your team win.

What This Role Asks of You
We would rather be upfront. This role suits you if the following sounds exciting, not exhausting:

Ownership: you take things from brief to result without being chased

Results first: you are measured on outcomes every week, not hours logged

Speed: same-day follow-ups and quick decisions

Flexible availability: launches, events and PR moments may sometimes need early mornings, late evenings or weekend support

Working under direction: you follow the agreed plan, raise concerns early, and commit fully once a decision is made

Full focus: this is a full-time role and must be your primary professional commitment

Remote readiness: reliable internet, power backup, a quiet workspace and camera-on availability for reviews

Education
Any graduate. BBA, BCom, or BA (English, Mass Communication, Journalism) or Marketing preferred. MBA/PGDM is a plus, not mandatory.

Why Join Us

Direct access to your manager and the founders

Real ownership from early on, in a team where your work is visible

Promotions based on performance, with a clear growth path

A team that celebrates wins together

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