Senior Marketing Manager

Responsibilities Own integrated campaign coordination across paid, content, and earned channels
Own SEO and AEO execution, surfacing search and LLM demand signals
Maintain the campaign calendar and briefing process across content, paid, and PR
Direct paid media agency execution: briefs, budget pacing, testing, and performance reviews
Own the path from advisor engagement to conversion and website conversion architecture
Consolidate performance reporting across channels into a weekly view for leadership
Build and maintain the KPI framework and reporting infrastructure (GA4, Looker Studio)
Surface insights and recommend budget reallocation based on CPM/CPA benchmarks
Requirements 7-9 years in integrated marketing, growth marketing, or marketing operations
Analytical fluency in GA4, Looker Studio, and Google Search Console
Experience directing agency day-to-day execution and budget accountability
Hands-on conversion optimization: landing pages, form architecture, CTA testing
Familiarity with SEO and keyword research
Bachelor's degree required
About the Company Ren is a charitable giving platform serving Renaissance Charitable Foundation and American Endowment Foundation.

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