L2T is hiring: SEO Specialist > Marketing Growth Hacker (Remote) in Evanston

SEO Specialist Evanston Hybrid Join One of the Fastest-Growing Digital Marketing Companies in Automotive At L2T, we've spent the last 20 years helping automotive dealerships grow through innovative digital marketing solutions. Partnering with thousands of dealers nationwide, we specialize in Google, Facebook, Amazon, SEO, and other performance-driven advertising strategies.
5000 for seven consecutive years and Crain's Fast 50 five times, we're committed to building a culture of growth, collaboration, and continuous learning.
Hybrid work environment based in Evanston, IL
~ Opportunity to work with leading automotive dealerships nationwide
~ Exposure to the latest SEO, GEO, and AI search technologies
~ 3 weeks PTO, 12 paid holidays, and Summer Fridays
~ Career growth within a fast-growing digital marketing company

About the Role We're looking for a detail-oriented SEO Specialist to develop and execute localized SEO and GEO strategies for automotive dealership clients. This role is responsible for managing SEO deliverables, identifying optimization opportunities, supporting client success, and contributing to overall client retention and performance. The ideal candidate is analytical, organized, and eager to stay ahead of search engine trends, AI search developments, and evolving best practices.
Develop and execute SEO/GEO strategies for assigned dealership clients.
Conduct keyword research, prompt tracking, onsite optimization, and local citation management.
Perform SEO/GEO audits and recommend opportunities for campaign improvement.
Upload and maintain SEO work within client-facing reporting dashboards.
Participate in client calls and support internal teams as an SEO subject matter expert.
Collaborate with Content, Sales, Customer Success, and SEO team members.
Create and share SEO insights, industry updates, and educational resources.
Stay current on search algorithm updates, AI search developments, and industry trends.
Complete assigned projects while maintaining quality and meeting established deadlines.
Strong understanding of SEO fundamentals and local SEO best practices.
Ability to conduct SEO audits and identify optimization opportunities.
Proficiency with Microsoft Office products.
Experience with SEO platforms such as BrightEdge, Ahrefs, or Semrush.
Experience with Google Analytics and Google Search Console.
Experience using AI tools to support research, reporting, content development, and process optimization.
Understanding of automotive SEO and local SEO/GEO strategies.
Knowledge of Google Business Profile optimization.
Understanding of generative search platforms and AI search trends.
org markup and structured data implementation.
Experience using Yext for local listing management.
Basic HTML, CSS, and website troubleshooting experience.
Experience with project management tools such as Jira.
Medical, dental, and vision coverage
~ Life insurance
~ Short and long-term disability
~ Employee Assistance Program (EAP)
~Paid time off and company holidays
~ Summer Fridays

Compensation: The total compensation range for this full-time position is $50,000 - $55,000 , based on experience and location of where the job is performed. If you're passionate about search marketing, enjoy solving complex challenges, and want to help automotive dealerships improve their online visibility and performance, we'd love to hear from you.
The posted salary range for this position may be adjusted based on job-related factors permitted by law, such as experience and training, internal pay equity, certifications, market factors, departmental budgets, and responsibility.
L2T strives to maintain a diverse, equitable, and inclusive workforce, ensuring that equal opportunities are extended to all qualified applicants and employees regardless of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, or genetic information.