Brand Communications & Social Media Coordinator

MASS MoCA is seeking a full-time Communications Coordinator to join the Communications & Content Department. The Communications Coordinator reports to the Sr Manager, Marketing Operations and supports the museum’s external communications (social media, marketing campaigns, and public relations efforts) as well as internal (project management and departmental reporting).
Duties and Responsibilities:
Social Media + Digital Marketing
Develop engaging content for social media channels + pull analytic performance reports
Edit copy provided by programming teams to be consistent with editorial style guide to be used on website, social media and other marketing and communications materials
Maintain editorial style guide
Assist with social media at events, behind-the-scenes, and other organic posting needs to support the implementation of MASS MoCA’s social media strategy
Assist with the development and distribution of digital communications including email marketing (through Prospect II) and submitting events to online calendars
Develop and maintain effective cross-promotional relationships
Public Relations
Assist with local press coordination/scheduling/access; maintain press coverage archive and update MASS MoCA’s digital Press Room
Assist with Marketing and PR administrative responsibilities as needed, including engaging, on-brand copywriting
Maintain and update press contact database and press lists
Project Management + Administrative Support
Assist with insertion orders and execution for marketing campaigns
Coordinate with designers to ensure lobby/gallery signage is updated in timely manner
Works closely with the Communications & Content team to coordinate incoming requests and on-time delivery of ads, collateral, and ephemera
Maintain workflow in project management software — Asana — and keep projects current and up-to-date
Assist with representing the museum at local community events

#J-18808-Ljbffr