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Lifecycle Marketing Lead: Player Journeys & Braze

Apex Systems · Los Angeles, CA, USA ·

Pay:
110.000
Job type:
Full Time

Everforth Apex seeks a Lifecycle Marketing Manager in Los Angeles (Hybrid) to evaluate and optimize player communications across email, in-game messaging, SMS, and other channels. You will analyze existing programs, map journeys, and establish scalable frameworks to guide future campaigns.

You’ll own end-to-end lifecycle initiatives from brief to deployment, configure Braze canvases, segments, and triggers, and partner with analytics to build a standardized performance scorecard.

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