Product Marketing Manager

The Product Marketing Manager we're after at Caterpillar can build a MI territory from a list of names and a lot of nerve. This position rewards Email Marketing and Goal Setting mastery with $82,000 - $122,000, team collaboration, and ownership of what you ship.

Key Responsibilities

Pitch Caterpillar's customer-centric offering to buyers who haven't heard of us yet

Coach the Product Marketing Manager team off discounting and onto value selling

Keep Warren renewals from slipping by owning the timeline

Bridge Growth Mindset reporting and the story your CMO needs to hear

Develop and execute multi-channel campaigns that drive qualified leads for Caterpillar

Trade weekly notes with product on what Warren buyers keep requesting

What You'll Bring

Authorized to work in the United States without sponsorship

Storytelling instincts that turn data into a decision

Calm under the people-centered chaos a manager role tends to generate

A collaborative mindset and genuine enthusiasm for teamwork

Fluency in Display Advertising earned the hard way, not just from a tutorial

A solid foundation in Google Tag Manager, refined over 7+ years

The kind of empathy that makes hard feedback land softly

Caterpillar builds sales marketing tools the way old shops built furniture — slowly, in Warren, MI, and with a maker-minded respect for the craft. At Caterpillar feedback has a short half-life, delivered close to the moment it can still help.

We provide $82,000 - $122,000, a wellness budget, retirement matching, and clear milestones for moving up to the next manager.

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