Rosen Group, a nationally acclaimed full-service PR agency, is seeking a full-time Public Relations Associate to join our team. This role offers the opportunity to gain hands-on experience working with a professional, fast-paced, boutique PR firm representing a diverse roster of clients. We represent national brands across industries including food & beverage, publishing, creative agencies, non-profit, and cannabis.
This position is hybrid—with the option to work remotely but an expectation to be in New York City for in-person meetings, client events, and media opportunities. We also encourage participation in local industry and networking events.
Responsibilities & Skills:- Draft press releases, pitches, and media advisories
- Build and maintain media lists and relationships with key journalists
- Conduct media research and compile client coverage reports
- Contribute to creative campaign development and brainstorming
- Support account leads with day-to-day client management
- Track media trends and identify proactive PR opportunities
- Bachelor’s degree in English, Communications, Journalism, Marketing, or a related field
- 1–3 years of public relations/social media experience (agency experience preferred)
- Excellent written and verbal communication skills
- Strong organizational skills and attention to detail
- Ability to multitask and work effectively in a fast-paced environment
- Experience with social analytics platforms (e.g., Sprout, Hootsuite, Later, native insights).
- Deep understanding of platform algorithms, trends, and best practices.
- Passion and interest for news and pop culture
- Proficiency with Microsoft Office, Google Suite, and Canva
- Familiarity with MuckRack, Critical Mention, and social media platforms
- Must have unrestricted authorization to work in the U.S. without sponsorship
- Experience representing ad agencies, hospitality, B2B
- Interest in social media and influencer marketing—not required for all clients, but increasingly an area of focus
- Enthusiasm for attending client events, media opportunities, and industry networking gatherings in NYC
- Entrepreneurial spirit and creative curiosity—we encourage big ideas, bold thinking, and collaboration across all levels. At Rosen Group, great ideas can come from anywhere, and everyone has a voice in shaping our work.