Remote Senior Lifecycle Marketing Lead

Optery, Inc. seeks a senior IC to own lifecycle marketing end-to-end, including email, in-app messaging, and push notifications across onboarding, activation, engagement, renewal, and win-back. You’ll design journeys, craft copy, run experiments, and report results.
You’ll own the roadmap, build automated campaigns in Customer.io (and similar platforms), lead segmentation with data, and collaborate with product, analytics, and support to align messaging across the customer experience.

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