Marketing Product Manager

Job SummaryLeads global marketing strategy, positioning, launches, and growth for a regulated consumer product portfolio. Owns go-to-market planning, lifecycle marketing, brand messaging, and commercial performance across international markets. Manages a marketing team, oversees budgets, and partners cross-functionally to drive growth, profitability, and successful product launches.Key ResponsibilitiesSet global marketing and brand strategy for the product portfolio.Lead product launches, campaigns, and post-launch performance.Develop positioning, messaging, and value propositions.Oversee go-to-market plans, pricing strategy, and sales enablement.Manage marketing assets, packaging direction, and market localization.Lead and coach team members while managing budgets and results.Partner with sales, product, creative, and regional teams.Use customer insights, market trends, and competitive analysis to refine strategy.Ensure marketing claims and communications are reviewed for compliance.