Senior Creative Strategist (DTC / eCommerce)

Every role in our company exists to drive measurable impact. We are looking for individuals who take ownership, operate with urgency, and think in terms of results. You will be trusted with responsibility and expected to deliver against clear performance metrics. Full-time · Remote · 7000 - 10,000 base compensation + uncapped performance compensation equivalent to 1-2% of ad spend

About the Company

TrySpartan — Men's grooming, hair-growth and beard-care products

FurLife — Pet health and wellness products

About the Role
We're looking for a commercially minded Senior Creative Strategist who can turn customer research, market insights and performance data into winning paid-social ads. You will own the creative strategy cycle—from research and concept development through briefing, production feedback, performance analysis and iteration. This is not simply a scriptwriting role. We need someone who understands why ads win, why they fail and how to turn those insights into better creative.

What You'll Be Responsible For

Conducting customer, product, competitor and market research

Identifying customer desires, problems, objections and buying motivations

Developing creative angles, hooks, concepts and testing hypotheses

Writing direct-response scripts and production-ready briefs

Maintaining a consistent pipeline of new concepts and iterations

Providing clear, actionable feedback to editors and designers

Analyzing ad performance and identifying winning patterns

Turning performance findings into stronger concepts

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