Creative Director, XCM Design Dept.

Amazon’s XCM Design Department is seeking an experienced, hands‑on Creative Director to lead brand design and creative development across brand systems, campaigns, and digital and physical channel execution. In this role, you will guide a team while actively contributing to creative work that turns strategy and consumer insights into brand experiences.

Role Focus

Lead creative development from concept through delivery across brand systems, campaigns, and digital and physical channel executions.

Translate strategy and consumer insights into compelling creative through close collaboration across product, consumer research, and marketing.

Own brand personality and creative vision across XCM’s portfolio of Amazon brands and initiatives, helping evangelize brand purpose globally.

Key Responsibilities

Develop and maintain brand identity and system guidelines designed to scale across multiple global touchpoints.

Direct and mentor designers, writers, and creative contractors while staying involved in day‑to‑day production‑quality work.

Create and deliver mockups, prototypes, and production assets across digital, social, broadcast, print, and OOH channels.

Partner with motion designers, photographers, and directors to produce high‑production brand experiences.

Maintain and strengthen cross‑functional relationships to ensure creative outcomes reflect both business goals and customer needs.

On Any Given Day You Might Be

Concepting and designing with the team by producing mockups, exploratory directions, and production‑ready assets.

Interpreting creative briefs and developing design directions that respond to business goals and customer needs.

Directing a small team of designers in collaboration with program managers, production, motion, and media teams.

Presenting creative concepts to senior executives and cross‑functional stakeholders with clear narrative and confidence.

Developing or refining brand system guidelines that scale across global touchpoints.

Advocating for the brand, the design organization, and your team across Amazon’s broader partner ecosystem.

Managing multiple projects concurrently while maintaining high creative standards against tight deadlines.

Required Qualifications

8+ years of experience driving compelling creative strategy and execution in an agency or in‑house creative team environment.

Online portfolio demonstrating strong visual design skills and advertising experience across multiple media and platforms, including work that reflects your design process.

Bachelor’s degree in design, Fine Arts, or a related field, or equivalent professional experience.

Preferred Qualifications

Deep understanding of typography, layout, grid, and design principles across digital and print.

Experience designing transformative interactive experiences, including front‑end UI, narrative storytelling, systems thinking, prototyping, and production‑ready assets.

Proficiency in Figma, InDesign, Photoshop, and Illustrator.

Strong art direction background, including concepting, directing, and executing photo and video shoots, and developing brand image systems from initial vision through final production assets.

Experience creating brand guidelines and developing O&O digital campaigns at global scale.

Understanding of motion design principles and how they integrate into brand systems.

Experience working with world‑class brand‑focused design agencies or consultancies.

Unwavering dedication to craft from first idea through final execution.

Familiarity with the evolving AI landscape as it applies to design, including awareness of generative image and video tools, AI‑assisted workflows, and emerging best practices, with a thoughtful point of view on raising the creative bar without compromising craft or brand integrity.

Tools and Technologies

Figma

InDesign

Photoshop

Illustrator

Compensation and Location

Location: Santa Monica, CA (onsite)

Salary: USD 141,000 - 210,300 per year

Benefits

Sign‑on payments

Restricted stock units (RSUs)

Health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance, and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)

401(k) matching

Paid time off

Parental leave

Los Angeles County Applicants

Work safely and cooperatively with other employees, supervisors, and staff.

Adhere to standards of excellence despite stressful conditions.

Communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service.

Follow all federal, state, and local laws and Company policies.

Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position.

Pursuant to the Los Angeles County Fair Chance Ordinance, qualified applicants with arrest and conviction records will be considered.

Inclusive Culture and Accommodations
If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.

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