Director, Brand Marketing, Client TV Job at Indotronix International Corporation

Director, Brand Marketing - Client TV

Location: On-site, Burbank, CA

[About the Role]
Join the fast-paced world of streaming entertainment as a Director, Brand Marketing at Client TV, a leader in free, ad-supported television. In this hands-on, onsite role, you'll temporarily cover parental leave as the strategic lead for flagship brand campaigns, driving Client TV's brand growth and audience engagement. You'll collaborate with global and cross-functional teams to shape high-impact campaigns from concept to execution, while mentoring team members and delivering executive-ready updates. This is your chance to showcase your expertise, make a visible impact, and work with top-tier talent in a creative, innovative environment.

[Responsibilities]

- Lead end-to-end development and execution of integrated brand campaigns and seasonal initiatives for Client TV, translating audience insights and business priorities into actionable strategy.
- Drive campaign planning, creative briefing, and development across paid, owned, and earned channels, ensuring consistent brand messaging and visual identity.
- Collaborate cross-functionally with Creative, Media, Social, PR, CRM, Content, and Production teams to align objectives, deliverables, and timelines.
- Oversee campaign measurement, recaps, and reporting, leveraging research and performance data to optimize future efforts.
- Mentor and provide direction to a Marketing Coordinator, contributing to team growth and continuity.
- Create compelling presentations and executive updates for senior leadership.
- Identify and act on entertainment and consumer trends to inform strategic opportunities for Client TV.
- Maintain thorough documentation for campaign activities, ensuring seamless project management and transition.

[Required Skills and Experience]

- Bachelor's degree or equivalent professional experience.
- 8-10 years' marketing experience with proven ownership of integrated brand campaigns from strategy to execution.
- Deep expertise in brand strategy, creative development, positioning, and messaging.
- Demonstrated experience across paid, owned, and earned media, with strong collaboration skills with media teams.
- Advanced ability to translate research and performance data into actionable marketing recommendations.
- Track record of leading cross-functional teams, building alignment, and driving results without direct authority.
- Strong writing, presentation, and interpersonal skills, including experience presenting to senior leaders.
- Superior organizational skills, attention to detail, and ability to manage multiple priorities in a fast-paced setting.
- Proficiency in Microsoft Office and Google Workspace (PowerPoint, Google Slides, Excel, Google Sheets).
- Familiarity with project management tools (Airtable, Monday.com, Asana).
- Availability to work full-time onsite in Burbank, CA.

[Preferred Skills]

- Experience in entertainment, streaming, media, advertising, or consumer brand marketing.
- Background in brand refresh or repositioning projects.
- Experience mentoring or managing junior team members.
- Knowledge of AI tools (e.g., Claude) for research and workflow efficiency.
- Understanding of the FAST (Free Ad-Supported Streaming TV) landscape.
- International or global campaign experience.

[Benefits]

- Opportunity to lead high-visibility campaigns for a major streaming brand.
- Work onsite in a collaborative, creative, and innovative environment.
- Build relationships with industry leaders and global teams.
- Develop your leadership skills while mentoring team members.
- Gain exposure to the evolving streaming and entertainment landscape.

[How to Apply]
Ready to make your mark at Client TV? Submit your resume highlighting your brand marketing leadership experience and campaign successes. Qualified candidates will move through a streamlined interview process, including virtual interviews and an in-person campaign presentation.