Digital Media Client Specialist

WBAL-TV , WBAL-AM and 98 Rock is searching for a Digital Client Specialist . As a Digital Client Specialist, you will be responsible for working with Account Executives and their clients to ensure successful digital advertising campaigns. We are looking for candidates who can provide superior customer service to our clients and sales representatives. Specifically, you will work with the sales force on processing digital advertising contracts, obtaining creative materials and overseeing successful digital campaign execution. We are looking for a highly organized, detail-oriented team player with exceptional written and verbal skills. The ideal candidate has the ability to prioritize efficiently and manage time effectively. A positive attitude and professional demeanor are essential along with the ability to work in a fast-paced environment. This is a fantastic opportunity in a growing segment of our organization.

Responsibilities:

Campaign management and sales revenue analysis

Build, traffic, and schedule digital advertising campaigns

Proactively monitor, analyze, and optimize all digital advertising performance from creating insertion order to post completion

Effectively communicate with internal teams (sales, production, finance) and external clients on performance and delivery of commitments

Provide troubleshooting assistance for creative and operations-related issues for all campaigns

Work directly with clients and sales team to provide detailed client service and execute integrated marketing plans

Prepare strategic PowerPoint proposals based on customer needs

Develop creative concepts for digital campaigns and communicate effectively to creative team

Requirements:

Online advertising trafficking, sales coordinator/planner, or related experience

Working knowledge of Google AdManager (DFP), Google Analytics and comScore

Advanced Microsoft PowerPoint, Word, and Excel

Experience with programmatic and/or social media advertising a plus

Ability to thrive in a fast-paced work environment, manage multiple projects and tight deadlines

Strong focus on teamwork and self-starter

Extreme attention to detail and time management skills

Desire to provide exceptional customer service and exceed client expectations

Military training and experience in related field will be considered

Work Location

In Office (This role is not eligible for Hybrid or Remote work)

Values in Action
At Hearst Television, we tell stories every day. Stories about people of all backgrounds, perspectives and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate and connected to the communities we serve.

Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse, partner or dependents would have access to the following benefits.

Medical | Dental | Vision

401(k) matching

Emotional wellness support

Paid time off

Paid parental leave

LGBTQ+ health services

Additional benefits to meet your and your family's needs

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