Junior Publicist Job at OVERTON & ASSOCIATES in New York

At

OVERTON

, we believe the future belongs to those who shape it. Our Manhattan-based strategic communications & mythbuilding agency works across earned media, brand development, and creative storytelling to achieve transformational outcomes for prestige clients in beverage, luxury, CPG, and culture.
We're seeking an ambitious, unstoppable, and relentlessly creative

JUNIOR PUBLICIST

to join our New York City team. The ideal candidate has a passion for public relations, strong communication skills, and a deep interest in food, beverage, and lifestyle brands. This contract position offers flexibility and the opportunity to work closely with a visionary founder and exciting leadership team, while rising quickly as a key team member within an entrepreneurial, explosively growing agency that represents ambitious brands and big ideas.
New York City Metro Area (Required)
Remote-flexible, with hybrid availability for in-office collaboration, NYC events, and domestic and international client travel as needed.
Agency open to multiple working models — independent contractor with ongoing commitment, or independent contractor on FTE path
Media Relations
Support media relations efforts including conducting research, developing media lists, drafting pitches, and identifying editorial opportunities
Conduct daily media monitoring, track relevant news, and generate insights on cultural trends, industry movements, and more
Build relationships with journalists, influencers, and tastemakers across key lifestyle media
Assist in securing editorial coverage, product placements, and interviews
Support the development of press materials, briefing documents, etc.
Drive the execution of account operations, sampling, etc.
Support the coordination of media engagements and special events
Contribute fresh ideas and creative thinking to client campaigns and agency brainstorms
Account Management
Support account team with day-to-day workflow, project coordination, and campaign execution
Maintain account materials including: media lists, coverage trackers, campaign reports, and project timelines
Assist with media outreach, sample requests, product shipments, and event logistics
Help keep projects organized, deliverables on schedule, and account teams informed of progress
Participate actively in team meetings, brainstorms, and planning sessions, bringing curiosity, enthusiasm, and a willingness to contribute.
Take initiative, anticipate team needs, and approach assignments with a proactive, solutions-oriented mindset
Qualifications
Minimum 1+ year of relevant public relations and/or brand marketing experience
Experience supporting media relations and securing earned media coverage
Strong writing, research, communication, and organizational skills
Passion for alcoholic beverages, food, hospitality, travel, and consumer lifestyle brands
Strong awareness of media, pop culture, social media, and emerging lifestyle trends
A lively, engaging personality with natural curiosity, creative instincts, and enthusiasm for collaboration
Professional ambition, the desire to learn and rise extremely quickly, and an unstoppable drive
Based in the New York metro area, with flexibility to attend in-person meetings and client events as needed
Valid passport and willingness to travel domestically and internationally

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