Marketing Coordinator

Position Title: Marketing CoordinatorLocation: Huntsville, AL / OnsiteReports To: Marketing Operations ManagerEmployment Type: Full-time, ExemptPosition SummaryThe Marketing Coordinator keeps marketing moving across every channel for Rural Metro Fire and Capstone Fire & Safety Management. This role runs trade shows, market-level social media, Google Business Profiles, email and direct mail sends, printed collateral, and local website content, and serves as the front door for every marketing request in the company. Key priorities include Rural Metro Fire's subscription membership program, business development in industrial and municipal markets, and Capstone's wildfire and confined space services.This is an execution role with real ownership. Reporting to the Marketing Operations Manager, the Coordinator manages dozens of projects at once, keeps agency and vendor partners on schedule, and makes sure every campaign is built correctly in Salesforce so results can be measured. The Marketing Operations Manager turns the company's go-to-market strategy into plans, priorities, and budgets; the Coordinator owns the channels, the schedule, and the follow-through, and is the person who knows the status of everything.Essential FunctionsSocial Media & Google Business ProfilesManage market-level social calendars, posting, and monitoring in coordination with local markets and our agencyKeep every location's Google Business Profile accurate, respond to reviews, and report monthly resultsSalesforce Campaigns, Email & Direct MailBuild Salesforce campaigns, import and clean lists, and manage campaign membersBuild, test, and deploy HTML email and direct mail from approved templates, and grow our email listAgency, Vendor & Request ManagementOwn marketing request intake and recommend how each request is handledBrief and track agency work, reconcile agency hours, and manage print vendors within budgetWebsite Content & Asset LibraryUpdate local web content on Squarespace, StoreConnect, and WordPress and audit pages monthlyMaintain a shared, version-controlled library of brand assetsTrade Shows & EventsExecute trade shows end to end: registration, logistics, booth shipping, staffing, and budgetLoad event leads into Salesforce within three business days and produce post-event recapsReporting, Budget Tracking & Business Development SupportPull channel data, build the monthly data pack, and track spend against budgetMonitor and route RFPs, and cover scheduled campaigns when the Marketing Operations Manager is outQualificationsRequiredBachelor's degree in Marketing, Communications, Business, or related field, OR equivalent combination of education and experience3+ years of experience in marketing coordination, marketing operations, or a similar execution-focused roleProven ability to manage 25+ concurrent projects with competing deadlines without dropping detailsHands-on experience with email platforms, business social media scheduling, and website content management systemsExperience managing outside vendors or agencies against deadlines, specifications, and budgetsPreferredHands-on Salesforce experience, including campaigns, list imports, and basic reportingExperience managing Google Business Profiles across multiple locationsTrade show coordination experience, including booth shipping and lead captureBasic HTML/CSS and Canva or Adobe Creative Cloud skills for quick, on-brand editsBackground in public safety, fire services, subscription services, or other community-facing industriesKnowledge, Skills, and AbilitiesHighly organized; keeps many projects moving at once with a working system and clear status at all times.Detail-oriented and quality-focused; uses checklists and treats pre-launch testing as second nature.Holds vendors and agencies to dates, specifications, and scope, and raises scope creep early.Communicates clearly and proactively with market leaders, operations teams, sales, and partners; sets realistic expectations.Exercises sound judgment on what to decide independently and what to escalate, bringing issues forward early with a recommended answer.Thrives executing against a plan set by others while proposing practical process improvements.Position ConditionsStandard office environment with occasional visits to local markets and fire stationsTravel of approximately 10–20% for trade shows and local market eventsOccasional evening or weekend work around trade shows, events, and campaign deadlinesAbility to lift up to 25 pounds occasionally (booth materials, displays, and collateral)Position DisclaimerThis position description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties required by their supervisor. This document provides an overview of the position currently available and is not an employment contract. RMF reserves the right to modify position responsibilities or position descriptions at any time. Employment with RMF is at-will and either party can terminate the employment relationship at any time with or without cause and with or without notice within the confines of federal and state law.Rural Metro Fire provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.