Content Management Specialist

Reporting to the Associate Director of Advancement Communications, the Advancement Content Specialist is responsible for developing and managing strategic communications that supportfundraising and engagement initiatives for the Office of Advancement. This role craftscompelling fundraising appeals, event communications, and marketing materials to inspiregiving and strengthen donor relationships. The Advancement Content Specialist developsand executes a social media strategy for the Alumni Engagement accounts and collaboratesacross departments to execute creative projects, working closely with designers andvideographers to produce high-quality content for email, print, social media, andweb. Additionally, they manage multiple writing projects, ensure timely delivery ofcommunications, and utilize the CRM (Slate for Advancement) and ThankView to designand schedule outreach. This is a full time, on-campus position. Generous benefits include health, retirement,considerable time off and tuition assistance. Responsibilities: Strategize, write, manage, and distribute communications for Annual Giving and AlumniEngagement initiatives; write original content and ensure brand-consistent and strategically-targeted messagingthrough all distribution channels to support annual appeals, appeal stewardship, reunion,event and affinity group communications; create other marketing materials for advancementinitiatives, including graphics for social content, powerpoints for fundraisers, eventcollateral and more; ensure digital and print marketing materials are current, engagingand relevant Manage the Advancement social media accounts to support both Alumni Engagement andphilanthropic efforts ; develop and implement a social media strategy that coordinates with flagship accountsand EAB to promote IWU and boost alumni engagement; write, create content, and monitorperformance metrics for various social platforms; maintain a social media contentcalendar and collaborate with University Marketing Communications to maximize effectivecontent Collaborate across departments to execute communications; coordinate with graphic designers, videographers, Titan Print and Mail and other creativestaff to produce high-quality content; manage multiple writing projects with competingdeadlines, ensuring timely delivery; Utilize the CRM and ThankView to build, design,and schedule communications for emails, direct mail, and texts. Participate in departmental events and activities to support overall Office of Advancementgoals; attend department retreats, Homecoming, alumni events, and additional eventsas required Requirements : Bachelor’s degree required; preference for related fields of Communications, SocialMedia Management, Marketing or Public Relations Minimum of five years relevant professional experience; two years of higher educationor non-profit fundraising preferred The final candidate will pass a pre-employment background investigation. An overview of IWU benefits can be found here . Illinois Wesleyan University does not sponsor work visas at the time of hire oranytime during employment for this position. All persons hired will be required toverify identity and eligibility to work in the United States and maintain work authorizationthroughout the employment term. Illinois Wesleyan University is committed to recruiting, supporting, and fosteringa community that values a wide range of perspectives and backgrounds among our outstandingfaculty, staff, and students. We seek candidates who have a demonstrated commitmentto contributing to and enhancing our community in these areas. Illinois Wesleyan Universityis an equal opportunity employer dedicated to promoting excellence through a varietyof viewpoints; details at #J-18808-Ljbffr