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Brand Design Lead: Visual Systems & Storytelling

Lucid Motors · Newark, WI, USA ·

Job type:
Full Time

Lucid is seeking a Lead Designer, Brand, based in Newark, CA. This in‑office role focuses on translating positioning into culturally relevant visual worlds and strong brand systems. You will craft concepts and lead creative directions across digital and physical brand surfaces.
The ideal candidate has extensive in‑house brand experience, a robust portfolio, and expertise in Figma and Adobe Creative Suite. You will collaborate across teams to shape the Lucid brand and maintain design guidelines.

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