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Director of Product Marketing

Axion Ray · New York, NY, USA ·

Job type:
Full Time

Axion Ray’s mission is to improve the quality and safety of innovative, engineered products - airplanes, electric vehicles, medical devices, home appliances, consumer electronics - by creating the world’s best proactive management platform, powered by the latest advances in artificial intelligence. Axion leverages bleeding-edge tech & AI stack to solve real-world problems. With investment from top Enterprise SaaS VCs like Bessemer, and key strategic partners such as Boeing and Raytheon, we are uniquely positioned to solve the hardest problems in manufacturing today. Since our founding at the onset of 2021, we’ve deployed across some of the largest manufacturers in the world. If you want the chance to help build the future of manufacturing, join us!As we scale, we are looking for a Director of Product Marketing to shape our product narrative, contribute to our go-to-market strategy, and drive adoption among leading manufacturing organizations. As the Director of Product Marketing, you will own the messaging and execution required to position our AI solutions as the market leader in manufacturing quality intelligence. This is a hands-on leadership role reporting to the Head of Marketing, working closely with Product, Sales, and Solutions to ensure our offerings resonate with our target market and drive sustainable growth. You will be responsible for building and scaling the product marketing function, developing differentiated messaging and supporting continued revenue growth and adoption.Key ResponsibilitiesOwn the launch process for new features and products, collaborating cross-functionally to ensure seamless execution and market impactCraft compelling product positioning and messaging that differentiates our solutions in the manufacturing sector, highlighting technical differentiators, AI-driven insights, and ROIDevelop and refine buyer personas, leveraging deep understanding of manufacturing customer needs, pain points, and decision-making processesCreate and maintain sales enablement materials – including pitch decks, case studies, battle cards, and product collateral-to empower the sales teamAnalyze market trends, customer insights, and competitive intelligence to inform product strategy and identify growth opportunitiesPartner with Product and Engineering to influence roadmap decisions based on market feedback and customer requirementsMeasure and report on the effectiveness of product marketing initiatives, using data to optimize messaging and inform future strategyBuild and mentor a high-performing product marketing team as the companyRequirements6+ years of progressively responsible product marketing experience, ideally with exposure to manufacturing, industrial IoT, or AI/analytics products2+ years of management experienceBackground in B2B SaaS, Data or AIDemonstrated success in launching new capabilities and developing value propositionsProven ability to develop differentiated messaging and positioning for technical products to non-technical and technical audiencesStrategic thinking with a strong understanding of marketing principles, practices, and techniquesExperience influencing across groups with strong communication and presentation skillsDemonstrates high level of personal credibilityAbility to work collaboratively and build relationships with all levels within an organizationTrack record of excellent management skills, including recruiting, upskilling and mentoringStrong analytical background with ability to mentor othersDemonstrated commercial mindset with a deep understanding of how to partner with sales and product to drive growthExcellent written and verbal communication skills, with the ability to create compelling narratives and contentComfortable operating in a dynamic, rapidly changing startup environment; flexible and hands-onPreferred QualificationsExperience marketing AI capabilitiesFamiliarity with quality management, process optimization, or industrial automation technologiesTechnical background or the ability to quickly grasp complex technical concepts and translate them into customer valueWhy Axion RayJoin a fast-growing, early-stage startup with the chance to make a significant impact from day oneOur culture puts people first - we will encourage you to bring your full self to work and will set you up to succeedCompetitive compensation, meaningful equity, and benefits package Career development and leadership opportunitiesWe bring a unique combination of technical and business skills, with company leaders from top tech companies like Palantir, business leadership from McKinsey, and automotive leadership from GM and FordWe’re an interdisciplinary team that prizes collaboration & diversity of thinking Axion Ray is an Equal Opportunity / Affirmative Action employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity, or any other factor protected by applicable federal, state, or local laws. LocationNew York, NYEmployment TypeFull timeLocation TypeHybridDepartmentGo To Market