Sony Interactive Entertainment is seeking a Lifecycle Marketing Specialist in San Mateo, CA, hybrid work. You will own end-to-end lifecycle campaigns, leveraging data-driven insights to drive personalized journeys across web, email, mobile, and on‑console.
Collaborate with Creative Studio, Data Science, and Marketing to optimize campaigns and scale 1:1 messaging. You should bring 2–5 years of B2C marketing experience, a degree in a related field, and hands-on Salesforce Marketing Cloud/Journey
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Lifecycle Marketing Strategist — Hybrid, Data-Driven Campaigns
Game Companies · San Mateo, CA, USA ·
- Job type:
- Full Time