We’re partnering with a global B2B marketing organization hiring an Account-Based Marketing Strategistto support a complex enterprise client environment.
This is a strategic, client-facing role focused on building and guiding account-based programs across large B2B organizations. The ideal candidate brings strong ABM/ABX experience, enterprise client exposure, and the ability to turn account, intent, engagement, and performance data into clear activation and optimization strategies.
The right person should understand paid media, be comfortable reviewing campaign and platform performance, and know how to translate data into strategic recommendations while partnering with execution teams.
Responsibilities Develop quarterly ABM/ABX strategies across assigned enterprise accounts and business units
Prioritize target accounts using fit, intent, engagement, CRM, and pipeline signals
Build account segmentation and tiering strategies across 1:1, 1, and 1 programs
Develop buying-group frameworks and identify gaps in stakeholder engagement
Create customer journey and activation plans across the full buying cycle
Guide integrated campaign strategy across paid social, search, display, video, email, CTV, and other channels
Translate account and campaign performance data into clear optimization recommendations
Review dashboards and platform performance to identify where targeting, messaging, channel mix, or investment should shift
Partner with media, demand generation, analytics, creative, and sales teams
Monitor account progression and develop strategies to re-engage stalled or underperforming accounts
Contribute to monthly and quarterly performance reporting
Present strategic recommendations and performance insights to client stakeholders
Qualifications 5+ years of B2B marketing strategy, ABM, or ABX experience
Strong hands-on experience developing and owning ABM/ABX strategy
Experience supporting enterprise B2B clients with complex buying groups and longer sales cycles
2+ years in an agency, consulting, or client services environment
Experience managing multiple substantial client accounts or programs simultaneously
Strong understanding of account prioritization, buying-group strategy, intent data, engagement signals, and account progression
Ability to interpret data from platforms such as Demandbase, 6sense, Salesforce, Marketo, LinkedIn Campaign Manager, Google Ads, or similar tools
Strong understanding of paid digital media and how different channels contribute across the buyer journey
Experience using campaign and account performance data to make strategic recommendations
Experience working with large budgets, ideally $2M+
Strong written, presentation, and client-facing communication skills
Preferred Experience supporting global organizations or multiple business units
High tech and/or industrial B2B experience
Experience with enterprise-scale ABM programs
Familiarity with programmatic media and DSPs
Hands-on paid media execution experience is a plus, but not required
Experience working closely with sales development teams and marketing-to-sales handoff processes
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Account-Based Marketing Strategist, B2B
HireMinds, LLC · Waltham, MA, USA ·
- Job type:
- Full Time