Growth Marketing Strategist: GTM & Campaigns

Horizon Blue Cross Blue Shield of New Jersey is seeking a seasoned Marketing professional to plan and execute go-to-market strategies, seek growth through customer acquisition and retention across individual and business segments, and develop compelling value propositions and sales enablement tools.
The role emphasizes collaboration with senior management, agency partners, and cross-functional teams, with a focus on ROI, budgeting, and multi-channel campaigns within Horizon’s client-focused

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