
Director, TTR Global Marketing
Alnylam Pharmaceuticals Inc., Cambridge, Massachusetts, United States, 02140
Work at Alnylam Pharmaceuticals Inc.
Job Description - Director, TTR Global Marketing (230256)Director, TTR Global Marketing
(
Job Number:
230256
)OverviewAlnylam (Nasdaq: ALNY) is delivering on a bold vision to turn scientific possibility into reality, with a robust RNA interference (RNAi) therapeutics platform. As the pioneer in RNAi and the leading RNAi therapeutics company, we have always been uncompromisingly dedicated to translating the breakthrough science into transformational medicines to help as many people as possible. Long focused on rare and genetic diseases, our scientific advances are now allowing us to bring the power of RNAi therapeutics to more prevalent diseases and as a result, we are beginning to recognize the full potential of this new class of medicines.Alnylam is committed to its journey to become a top 5 independent, global biopharma company. We are already admired and recognized for our dedication to patients, company culture that empowers people to do their best work, track record of scientific innovation, social responsibility, and commercial excellence.Founded in 2002, and headquartered in Cambridge, Mass., Alnylam has over 1,650 employees at work across the globe. We are seeking smart, passionate, “change the world” kind of people who are ready to say, “challenge accepted” to our mission. Thanks to the commitment of every employee globally, Alnylam is proud to have been recognized as one of Fast Company’s 2021 Best Workplaces for Innovators, a Science Magazine Top Employer three years in a row (2019-2021), a Boston Globe Top Places to Work seven years in a row (2015-2021), a Great Place to Work in Asia, Japan, Brazil, the U.K., Germany, Spain, Netherlands, Italy, France and Switzerland, Seramount’s 100 Best Companies (formerly Working Mother 100 Best Companies) and Best Companies for Dads, Bloomberg’s Gender Equality Index two years in a row (2021-2022), among others. At Alnylam, we are committed to fostering a diverse, equitable and inclusive work environment, culture, and workforce, and we support several Employee Resource Networks.The Director, TTR Global Marketing will play a critical part in driving the commercial success of our AMVUTTRA® (vutrisiran) global launches in ATTR amyloidosis.This role will be primarily focused on our global brand strategy and initiatives in ATTR amyloidosis.Key responsibilities include leading the development and execution of our competitive differentiation strategy.Collaboration across functions and regions is critical to be successful in this role.Summary of Key Responsibilities·
Drive the development of global brand differentiation strategy for ATTR amyloidosis·
Monitor and evaluate competitive strategies and conduct scenario planning exercises to inform our global brand strategy and execution·
Drive the development and execution of a global brand strategic framework, messaging and core materials·
Develop clear and actionable actions to address HCP and patient barriers/opportunities to treatment initiation·
Partner with regional marketing teams to optimize our global campaigns and messages, as well as ensure global brand consistency·
Partner with medical teams to ensure existing and emerging data gaps are proactively identified and addressed·
Develop and execute society engagement plans and corresponding tactics·
Partner with key internal stakeholders and regions (medical affairs, regional marketing, digital center of excellence, launch excellence, customer insights, training, market access, legal and regulatory) to ensure alignment across functions and flawless, compliant execution.·
Partner effectively and appropriately manage Agency of Record and/or other external partners·
Effective management of global marketing operational budgetQualifications·
BS/BA degree with over 10 years of pharmaceuticals experience·
Global and local brand marketing experience·
Successful track record operating in highly competitive environments·
Strong external and internal customer focus in a multi-disciplinary and matrix context·
Demonstrable ability to work collaboratively in a dynamic and high-pressure environment·
Excellent written and oral communication, presentation and facilitation skills·
Strong analytical and problem-solving skills; ability to combine attention to detail with big picture perspectiveAbout AlnylamAlnylam Pharmaceuticals (Nasdaq: ALNY) has led the translation of RNA interference (RNAi) into a whole new class of innovative medicines with the potential to transform the lives of people afflicted with rare and more prevalent diseases. Based on Nobel Prize-winning science, RNAi therapeutics represent a powerful, clinically validated approach to treating diseases at their genetic source by “interfering” with mRNA that cause or contribute to disease.
Since our founding in 2002,
Alnylam
has led the
RNAi Revolution
and continues to turn scientific possibility into reality.Our people-first culture is guided by our core values: fiercely innovative, open culture, purposeful urgency, passion for excellence, and commitment to people, and these values influence how we work and the business decisions we make. Thanks to feedback from our employees over the years, we’ve been fortunate to be named a top employer around the world. Alnylam is extremely proud to have been recognized as the #1 Large Employer by Boston Globe Top Places to Work in 2022, one of Science Magazine’s Top Biopharma Employers, one of America's Most Responsible Companies for 2023 by Newsweek, a Fast Company Best Workplace for Innovators, and a Great Place to Work in Canada, France, Italy, Spain, Switzerland, and UK – among others.At Alnylam, we commit to an inclusive recruitment process and equal employment opportunity. We are dedicated to building an environment where employees can feel that they belong, can bring their authentic selves to work, and achieve to their full potential. By empowering employees to embrace their unique differences at work, our business grows stronger with advanced and original thinking, allowing us to bring groundbreaking medicines to patients.Qualified applicants will receive consideration for employment without regard to their race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, ethnicity, marital status, protected veteran status, disability, or any other characteristics prohibited by law. Alnylam is an E-Verify employer.
(
Job Number:
230256
)OverviewAlnylam (Nasdaq: ALNY) is delivering on a bold vision to turn scientific possibility into reality, with a robust RNA interference (RNAi) therapeutics platform. As the pioneer in RNAi and the leading RNAi therapeutics company, we have always been uncompromisingly dedicated to translating the breakthrough science into transformational medicines to help as many people as possible. Long focused on rare and genetic diseases, our scientific advances are now allowing us to bring the power of RNAi therapeutics to more prevalent diseases and as a result, we are beginning to recognize the full potential of this new class of medicines.Alnylam is committed to its journey to become a top 5 independent, global biopharma company. We are already admired and recognized for our dedication to patients, company culture that empowers people to do their best work, track record of scientific innovation, social responsibility, and commercial excellence.Founded in 2002, and headquartered in Cambridge, Mass., Alnylam has over 1,650 employees at work across the globe. We are seeking smart, passionate, “change the world” kind of people who are ready to say, “challenge accepted” to our mission. Thanks to the commitment of every employee globally, Alnylam is proud to have been recognized as one of Fast Company’s 2021 Best Workplaces for Innovators, a Science Magazine Top Employer three years in a row (2019-2021), a Boston Globe Top Places to Work seven years in a row (2015-2021), a Great Place to Work in Asia, Japan, Brazil, the U.K., Germany, Spain, Netherlands, Italy, France and Switzerland, Seramount’s 100 Best Companies (formerly Working Mother 100 Best Companies) and Best Companies for Dads, Bloomberg’s Gender Equality Index two years in a row (2021-2022), among others. At Alnylam, we are committed to fostering a diverse, equitable and inclusive work environment, culture, and workforce, and we support several Employee Resource Networks.The Director, TTR Global Marketing will play a critical part in driving the commercial success of our AMVUTTRA® (vutrisiran) global launches in ATTR amyloidosis.This role will be primarily focused on our global brand strategy and initiatives in ATTR amyloidosis.Key responsibilities include leading the development and execution of our competitive differentiation strategy.Collaboration across functions and regions is critical to be successful in this role.Summary of Key Responsibilities·
Drive the development of global brand differentiation strategy for ATTR amyloidosis·
Monitor and evaluate competitive strategies and conduct scenario planning exercises to inform our global brand strategy and execution·
Drive the development and execution of a global brand strategic framework, messaging and core materials·
Develop clear and actionable actions to address HCP and patient barriers/opportunities to treatment initiation·
Partner with regional marketing teams to optimize our global campaigns and messages, as well as ensure global brand consistency·
Partner with medical teams to ensure existing and emerging data gaps are proactively identified and addressed·
Develop and execute society engagement plans and corresponding tactics·
Partner with key internal stakeholders and regions (medical affairs, regional marketing, digital center of excellence, launch excellence, customer insights, training, market access, legal and regulatory) to ensure alignment across functions and flawless, compliant execution.·
Partner effectively and appropriately manage Agency of Record and/or other external partners·
Effective management of global marketing operational budgetQualifications·
BS/BA degree with over 10 years of pharmaceuticals experience·
Global and local brand marketing experience·
Successful track record operating in highly competitive environments·
Strong external and internal customer focus in a multi-disciplinary and matrix context·
Demonstrable ability to work collaboratively in a dynamic and high-pressure environment·
Excellent written and oral communication, presentation and facilitation skills·
Strong analytical and problem-solving skills; ability to combine attention to detail with big picture perspectiveAbout AlnylamAlnylam Pharmaceuticals (Nasdaq: ALNY) has led the translation of RNA interference (RNAi) into a whole new class of innovative medicines with the potential to transform the lives of people afflicted with rare and more prevalent diseases. Based on Nobel Prize-winning science, RNAi therapeutics represent a powerful, clinically validated approach to treating diseases at their genetic source by “interfering” with mRNA that cause or contribute to disease.
Since our founding in 2002,
Alnylam
has led the
RNAi Revolution
and continues to turn scientific possibility into reality.Our people-first culture is guided by our core values: fiercely innovative, open culture, purposeful urgency, passion for excellence, and commitment to people, and these values influence how we work and the business decisions we make. Thanks to feedback from our employees over the years, we’ve been fortunate to be named a top employer around the world. Alnylam is extremely proud to have been recognized as the #1 Large Employer by Boston Globe Top Places to Work in 2022, one of Science Magazine’s Top Biopharma Employers, one of America's Most Responsible Companies for 2023 by Newsweek, a Fast Company Best Workplace for Innovators, and a Great Place to Work in Canada, France, Italy, Spain, Switzerland, and UK – among others.At Alnylam, we commit to an inclusive recruitment process and equal employment opportunity. We are dedicated to building an environment where employees can feel that they belong, can bring their authentic selves to work, and achieve to their full potential. By empowering employees to embrace their unique differences at work, our business grows stronger with advanced and original thinking, allowing us to bring groundbreaking medicines to patients.Qualified applicants will receive consideration for employment without regard to their race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, ethnicity, marital status, protected veteran status, disability, or any other characteristics prohibited by law. Alnylam is an E-Verify employer.
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