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Digital Marketing Specialist

Amphenol Advanced Sensors, Pittsburgh, Pennsylvania, us, 15289

Work at Amphenol Advanced Sensors


Position Title:

Digital Marketing Specialist

Functional Scope:

Coordinate digital marketing, public relations and communications projects to promote and support the Kaye brand.

Essential Functions:

Plan, implement and control digital multichannel campaigns to generate leads

Create, adapt and optimize content (text based and visual) for all digital marketing activities

Manage Social Media Channels (LinkedIn and YouTube) to enhance brand awareness and drive sales

Develop and create product and training videos

Create and manage email campaigns from concept through to delivery and analysis

Develop and execute Webinars in collaboration with Account Managers

Continuous performance monitoring, tracking and reporting of all measures

Identify digital marketing trends and insights

Support the organization of global hybrid events and onsite events in the Americas Region

Active Support of Global Marketing Manager

Qualifications:

Bachelor's degree in Communications, Digital Media, Marketing or similar discipline

Proven work experience in digital marketing, preferably in B2B environment

Demonstrable experience in copywriting of Marketing Materials

Experience in video and photo shootings and solid knowledge of video and picture editing software such as Adobe

Practical experience with SEO/SEA, Google Analytics, Content Management Systems and Webinar Software

Native English speaker

Strong written and verbal communication skills

Technical understanding

Proficient in all Microsoft Office programs

Up-to-date with the latest trends and best practices in online marketing

ABOUT OUR COMPANY

AMPHENOL ADVANCED SENSORS

Amphenol Advanced Sensors, with its portfolio of industry-leading brands - Thermometrics, NovaSensor, Telaire, Protimeter and Kaye - is an innovator in advanced sensing technologies and innovative embedded measurement solutions customized for regulatory and industry driven applications, creating value by providing critical information for real time data decisions.

We offer domain expertise, rapid customization, world-class manufacturing capability and lasting customer relationships - To deliver the greatest value in cost of ownership to their customers.

Amphenol Advanced Sensors is a member of the USA-based Amphenol Corporation. With our own global presence, we offer our customers exceptional technical support and service in the areas of development, production and distribution.

AMPHENOL

Amphenol is one of the largest manufacturers of interconnect products in the world. The Company designs, manufactures and markets electrical, electronic and fiber optic connectors, coaxial and flat-ribbon cable, and interconnect systems.

The primary end markets for the Company's products are communications and information processing markets, including cable television, cellular telephone and data communication and information processing systems; aerospace and military electronics; and automotive, rail and other transportation and industrial applications.

An Equal Opportunity Employer Minority/Female/Disabled/Veteran/Sexual Orientation/Gender Identity