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Senior Manager Marketing

Cox Automotive, Dallas, TX 75236

Work at Cox Automotive

Duration: Full-Time


Primary Location: 5333 W Kiest Blvd, Dallas, TX, USA

Division: Cox Automotive

Job Level: Manager/Senior Manager

Travel: No

Schedule: Full-time

Shift: Day Job

Requisition Number: 202202100

At Cox, we’re forward-thinking innovators who put people first. Our award-winning workplace culture is centered on inclusion and kindness, and we’re looking for people to join our mission to be a force for good in the world. Come build a better future with us across automotive, communications, the environment and more.

We want to do everything we can to keep our employees safe and healthy. Therefore, where permitted by applicable law, you will need to be fully vaccinated against COVID-19 to be considered for this U.S.-based job. Reasonable accommodations for medical and religious objections will of course be considered.

Keep reading to learn more about this opportunity to join the Cox family of businesses.

The Senior Manager, Marketing is responsible for leading the development and coordinated execution of overall marketing strategy to drive results for at least two of Manheims largest locations. This position will be responsible for positioning the Manheim brand with existing and prospective clients and will create strategic plans to drive growth at each location.

Must have people leader experience and ability to manage multiple key initiatives. This position will drive collaboration between the market sales team, auction marketing leads, corporate marketing stakeholders, and other high opportunity teams within Cox Automotive. Position will have financial and budget responsibility.

Leadership

  • Drive marketing best practices adoption and brand alignment for multiple Manheim auctions through solid line management responsibility to marketing and client engagement specialist teams at the assigned locations
  • Deliver marketing expertise and collaboration within the location leadership teams to drive business results
  • Must have experience in managing and driving teams

Strategic Planning

  • Leads development of joint location marketing strategy and annual planning and evaluates relevant data and analytics to inform strategy and achieve goals and objectives
  • Drive key initiatives within assigned locations to meet business objectives
  • Define goals and metrics to meet campaign objectives
  • Recommend marketing spend needed to accomplish objectives
  • Manage marketing budget at each location to deliver largest impact of marketing strategy
  • Ensure alignment of plan with overall marketing strategy and brand guidelines
  • Support campaign development for key events as dictated by new business opportunities and local/corporate initiatives

Marketing Execution

  • Oversee development and implementation of marketing strategy, plan development, and execution
  • Delegation of tactics to drive plans and campaigns to completion through campaign management and Field Marketing Director
  • Communicate post-campaign results and metrics vs. goal to local leadership, Field Marketing Director, and corporate marketing as applicable
  • Manage workload and expenses to ensure projects are delivered on time and within budget

Collaboration

  • Single point of contact for locations (regarding consulting/data requests, creative, etc.)
  • Present and gain alignment from key stakeholders (GM, AGM, Field Sales, Corporate Marketing)
  • Consistently spend time at assigned locations to build relationship and understand local needs to ensure alignment
  • Participate in location leadership meetings
  • Partner with business units within Auction and Wholesale Services to identify and deliver strategy that drives results
  • Collaborate with Field Marketing Director to ensure adoption of best practices

Qualifications:

  • Bachelors Degree in a marketing or communications discipline (e.g., Marketing, Communications, Advertising, Business) and 10 years of experience in strategic planning, CRM, campaign development/execution, campaign targeting, email marketing and 3 years of progressive management/leadership experience OR an equivalent combination of education and work-related experience

Preferred Qualifications:

  • Masters Degree
  • Technical skills combined with an analytical approach
  • Strong presentation and communication skills
  • Email marketing
  • Project management
  • Advertising
  • Online media
  • Social Media
  • Database marketing
  • CRM Experience
  • Recent experience with web analytics tools
  • Excellent working knowledge of Excel and MS Office applications
  • Attention to detail with ability to stick to deadlines and work within budget
  • Highly organized
  • Office work environment, ability to sit and or stand for prolonged periods of time.
  • Some travel is required

Who We Are

About Cox Automotive

Theres nothing ordinary about Cox Automotive. We are people of every background driven by our passion for mobility, innovation, client success and community outreach. We make buying, selling and owning (or simply using) cars easier for everyone. Touching more than 40,000 clients across five continents, we bring together the best brands and the best teams to propel the automotive industry forward. Some of those team members work for our iconic consumer brands like Autotrader and Kelley Blue Book, while others are creating the future of automotive at industry-facing brands like Dealer.com, Manheim and vAuto.

About Cox

We are the Cox family of businesses. Weve been making our mark since 1898 by building and evolving world-class businesses, staying true to our values, and encouraging top talent to always look for growth and impact while building a career with us. Our primary divisions - Cox Communications and Cox Automotive - are driving a new wave of innovation, powering smart cities with powerhouse broadband communications and pioneering greener, more progressive transportation alternatives for individuals and fleet operators. Were also expanding into new spaces like cleantech and healthcare to rev up our momentum toward building a better future for the next generation. Were looking for the talent today who will be our leaders tomorrow. Sound intriguing? Learn more about where we are today, where we hope youll be going with us, and the common purpose that unites us at coxenterprises.com.

Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page.

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individuals age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.

Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

About Cox Automotive

About Cox Automotive

There’s nothing ordinary about Cox Automotive. We are people of every background driven by our passion for mobility, innovation, client success and community outreach. We make buying, selling, owning and using cars easier for everyone. Touching more than 40,000 clients across five continents, we bring together the best brands and the best teams to propel the automotive industry forward. Some of those team members work for our iconic and groundbreaking consumer brands like Autotrader ® and Kelley Blue Book®, while others are creating the future of automotive at industry-facing brands like Dealer.com ®, Manheim ®, NextGear Capital ®, vAuto ® and Xtime®.

Cox Automotive is part of Cox Enterprises, a privately-owned, Atlanta-based company with revenues exceeding $20 billion. 

Come join a global, family business that treats team members and clients like they’re just that – family. For more information about Cox Automotive, visit www.coxautoinc.com.

Cox Automotive is an Equal Opportunity Employer.

Vision:

We are software engineers, marketers, sales leaders and trailblazers transforming the way the world buys, sells, owns and uses cars.

Cox Automotive