Consumer Marketing Director

Santa Fe
Feb 17, 2012
Mar 18, 2012
Ms. Anne Mollo-Christensen
Full Time
Outside is seeking experienced and creative hands-on Consumer Marketing Director with subscription management, strategic development, forecasting/budgeting, single copy sales, subscription agency and ABC experience. The Consumer Marketing Director will be responsible for managing Outsides rate base and the departments budget and P&Ls.

Location: Santa Fe, NM (alternately NYC, Chicago, Boulder)

Responsibilities include:
Manage subscription and single copy production to ensure rate base guarantees are met while maximizing revenue
Manage two person fulfillment and new business/digital audience development staff
Identify new partnership opportunities for subscription sales
Identify new digital subscription sales opportunities
Manage subscription agency relationships
Oversee efforts of national distributor in order to maximize single copy sales
Prepare and manage departmental budgets
Collaborate with edit, online, marketing, research, and sales on brand strategy
Explore audience development opportunities across all of the Outside platforms television, online, tablet, and print

The ideal candidate will have led a consumer marketing department with both subscription and single copy sales responsibilities. Candidate will be very hands-on member of the team and have a positive, forward thinking and effective management style. Familiarity with CDS and Time Warner Retail is a plus, although not required.