Audience Manager – Analytics, Business Development

Employer
Location
New York
Posted
Sep 24, 2012
Closes
Oct 24, 2012
Contact
Lauren Cowans
Duration
Full Time
This qualified candidate will be responsible for identifying new, alternative revenue streams and optimizing existing business initiatives, specifically focused on audience development and non-direct advertising sales. The candidate will be expected to own initiatives from ideation to implementation. This position requires a high degree of flexibility and multi-tasking.

Responsibilities:
- Analyze internal data (audience, non-direct sales revenue, SEM spend, etc) to identify trends/correlations that can be used to improve overall revenues, site experience, and operations
- Develop and manage vendor relationships to improve areas such as audience buys, non-direct revenues, and CTR
- Conduct research and disseminate insights/information on new business opportunities
- Identify opportunities to best leverage first-party data
- Analyze existing direct sales packages to identify data/audience-driven optimization opportunities
- Manage day-to-day operational activities

Desired skills:
- 5-years of experience with digital advertising, particularly in the pre-sales and campaign execution phases
- Strong desire to improve existing business processes and metrics through data analysis and creative applications of that analysis; previous experience with analytical data manipulation a plus
- Excellent oral and written communication skills
- Proficient in Excel and PowerPoint
- Ability to multi-task and handle deadlines effectively
- Team player
- Bachelor’s degree required, MBA or other advanced degree preferred

How to Apply:
Interested candidates should submit a resume and cover letter with salary requirements to hr@cafemom.com. The subject line of your email should read "AUDIENCE MANAGER".

We regret that we are unable to respond to each resume. Only those individuals selected for interviews will be contacted. CafeMom is an equal opportunity employer.

COMPENSATION:
A competitive base salary will be offered. In addition we offer health/dental/vision benefits, 401k, stock option plan, life insurance, paid vacation/sick/personal time, and many perks.


How to Apply:
Interested candidates should submit a resume and cover letter with salary requirements to hr@cafemom.com. The subject line of your email should read "AUDIENCE MANAGER".

We regret that we are unable to respond to each resume. Only those individuals selected for interviews will be contacted. CafeMom is an equal opportunity employer.

COMPENSATION:
A competitive base salary will be offered. In addition we offer health/dental/vision benefits, 401k, stock option plan, life insurance, paid vacation/sick/personal time, and many perks.