Marketing Solutions Manager
Marketing Solutions Manager is part of the Integrated Marketing Group, reporting to Director and ultimately into the EVP of Marketing/Planning. The Marketing Solutions Group is the department responsible for building Alloy Digital market positioning and the creation/development of all sponsor/advertiser programs which are sold by the national sales team. Marketing Solutions Manager will be responsible for generation of proposals and pitches, building comprehensive and strategic solutions that effectively meet client’s business objectives, deliver on current digital trends and drive highest possible profit for our company. It is essential that Marketing Solutions Manager boast experience in digital marketing and media, preferably having worked directly with sponsored/media-based programs, and has the ability to generate strong concepts based on brand and business objectives. He/she must be able to communicate concepts coherently to a project team and champion them with an account manager and client to ensure smooth transition into execution. Interest and ability to present concepts at client meetings is required.Following are some of the attributes and responsibilities essential to Marketing Solutions Manager:•Understanding of digital media, content and latest trends •Develop cutting edge creative concepts for media programs that meet client objectives. •Ability to understand marketing communication objectives and assist in the strategic solution.•Facilitate articulation of client’s business requirements and business goals, then translate them into innovative and aesthetic consumer experiences. No calls please.