Staff writer

Location
Burbank
Posted
Jan 02, 2013
Closes
Feb 01, 2013
Contact
Ms. Sarah Ross
Category
Marketing
Duration
Full Time
Position summary
Highly talented writer who creates bold, strategic, and persuasive business-to-business (B2B) marketing copy that furthers Kaiser Permanente's position as a health care leader. Experience in writing interactive, compelling Web copy is preferred.

You'll join a team of skilled content experts, working closely with internal business partners and clients to ensure we're developing innovative content while maintaining our brand standards. It's a challenging, fast-paced environment, so if you're curious and motivated, you'll never be bored.

This is a full-time, onsite position (40 hours; Monday through Friday) located in Burbank, California. We offer a competitive compensation and benefits package including health, dental, vision, life, retirement, paid vacation/holidays, and more.

Responsibilities

Write effective, compelling business marketing copy

  • Create outward-facing, benefit-rich marketing materials and Web content for the business audience, including brokers and employers
  • Develop high-quality, error-free copy under tight deadlines
  • Translate complicated ideas into easy-to-understand copy that follows our brand and style guidelines
  • Smoothly incorporate data into marketing copy to provide credible proof for claims
  • Translate language into graphics (USA Today-style) wherever possible
  • Proven skill across a variety of mediums, including print, Web, email, and presentations


Collaborate with internal business partners

  • Work closely with project managers, marketing services consultants, and internal business partners to understand their needs and translate them to effective marketing materials
  • Have a strong understanding of the relationship between copy and design
  • Skillfully influence peers and colleagues to promote and sell ideas
  • Set and meet deadlines in very busy department


Requirements/essential skills

  • Bachelor's degree and a minimum of 5 years' experience as a marketing writer; more than 2 years' experience writing B2B marketing copy is preferred
  • Experience writing about the health care industry, including health care reform, a plus
  • Superior writing skills with the ability to create exciting, clear and persuasive messages
  • Attention to detail, and strong creative, analytical, and communication skills
  • Curiosity, adaptability, good judgment, and teamwork
  • The ability to develop strong relationships with colleagues in different roles, departments, and locations
  • Medium to advanced skills in Word, Excel, PowerPoint, Lotus


If you're interested and qualified, please apply via email. Include your current resume as an attachment, along with a maximum of three relevant work samples. Please include salary expectations in your cover letter.

Only principals; no agencies, please.

Include your current resume as an attachment, along with a maximum of three relevant work samples. Please include salary expectations in your cover letter.

More jobs like this