Director, Sales Marketing

Jan 03, 2013
Feb 02, 2013
Ms. Pandora Jobs
Full Time
At Pandora we have a single mission: To play only the music you'll love. (Okay, we've added comedy as well – so we're also up for playing some jokes you'll love). To do this, it takes lots and lots of smart, self-motivated, and passionate people. Our teams are innovating in everything we do — from our playlists, to our ad services, to making Pandora available everywhere. All of that is in the service of building the best product we can, so that you can simply enjoy the music. Working at Pandora is a job, but a job you'll love.

The Director of Marketing Communications is pivotal to the success of this rapidly growing company thriving in the mobile, radio and digital space. The ideal candidate is ambitious and seeks a challenging work environment, as well as possesses the desire to contribute to the growth of a company that calls 150 million+ users our customers.

As a service organization to a sales organization that has doubled revenue each of the past few years, this leader must have a “sales lens”, a hunger for data and a forward-thinking mindset. In addition to strategic foresight, s/he must be a do-er - one who can execute on an array of projects and tasks with (near) flawless execution. It is imperative that this person be nimble, resourceful, self-motivated and a skillful juggler.

The primary function of this role is to develop the positioning, sales narrative, collateral and tools for use at every stage of the sales cycle.


  • Lead the Pandora sales positioning strategy for key business pillars as assigned by the VP or Sr. Director of Sales Marketing. Business pillars may include advertising verticals (automotive, retail, entertainment, etc.), or specific platforms (web, smart phone, tablet, consumer electronics, etc.).

  • Build and manage marketing plans for key business pillars with clear goals and measurable objectives that can be tied to revenue growth. Execute on these marketing plans with a resilient focus on goals and Pandora’s best interests

  • With a strong curiosity for sales insights and great story telling abilities, develop “street smart” content with an eye for sleek design in the creation of scalable sales collateral that equip the sales force with tools that articulate the Pandora value proposition effectively, succinctly and with high impact

  • Either individually, or with an external resource, strengthen Pandora’s industry thought leadership via insight reports, case studies, white papers, infographics and the like

  • Manage projects across functional teams such as research, public relations, product and sales training to ensure are all working in sync to maximize the effectiveness of a sales initiative or product launch

  • Should keep his/her fingers on the pulse of the sales team by attending client pitches, developing relationships with sales directors and managers across the organization and attending industry functions as needed

  • As a senior position on the MarCom team, s/he must lead by example: masterfully straddle the line between leading and rolling up his/her sleeves; be a clear and positive communicator; and display excellent prioritization skills

  • This is an individual contributor role that may lead to people management


  • 10+ years experience as a seasoned marketer in a digital media or broadcast radio/television environment, preferably with Business to Business (B2B) experience

  • Must be an articulate professional with excellent oral and written communication skills as this position is required to develop original written content and the demonstrated ability to present in high profile group environments

  • Significant knowledge of the digital and mobile advertising industry with a strong professional network of media, marketing and brand advertising professionals

  • Strong project management skills to ensure multiple projects with varying timelines, needs, inputs and budgets are completed successfully

  • Must have extensive experience in at least one of the following: a start-up company, a matrix organization or in heavy cross-functional position

  • BS required in Business, Marketing, Communications, Economics or related undergrad degree

  • Travel to sales field offices as well as industry/client events required

Considering local candidates only.

Principals Only. Pandora does not accept unsolicited resumes from employment
agencies, and is not responsible for fees associated with such submissions.

Pandora is an Equal Opportunity Employer