Sales Development Director
Job DescriptionR29’s Director of Sales Development will partner with ad sales and commerce teams to design, execute and evaluate the success of scalable programs and partnerships that are aligned with the R29 brand and mission. Demonstarting overall benefits and competitive advantages of R29's value proposition, audience segments, programs, and brand attributes to the marketplace Developing scalable programs and opportunities for Advertising and Commerce teams Determining how to create the greatest value for both a brand partner and Refinery29 through an optimal Advertising and Commerce mix Building and maintaining key relationships with collaborating partners Leading category analysis and narratives for the Advertising and Commerce departments Creating presentations utilizing analytics to build story lines supporting company initiatives and revenue goals Creating case studies and key takeaways from campaign performances and Commerce partnerships Analyzing Commerce data to create a deep understanding of consumer purchase trends, cycles, and drivers Working closely with the Ad Sales team to identify research needs on a weekly basis Developing a brand new metric for program success involving the true impact of social amplification and ROI Continuously updating the Media Kit with new research story lines Continuously updating the Corporate Site with new key metrics Creating industry weekly news flash reports across the company Working closely with Marketing and Public Relations to understand and quantify the impact of press, syndication and partnerships QualificationsMusts. Please read carefully. Minimum of seven years of experience in marketing research and digital analytics Minimum of five years of experience in sales development and brand marketing in digital media Proficient with @plan, comScore, Google analytics, social media tools, Klout and MS Office Must have solid understanding and experience with ROI metrics and purchasing data Exceptional communication, presentation, interpersonal and analytical skills Project management skills Successful track record as a leader and influencer Ad sales or commerce experience BS/BA degree; MBA preferredAdditional InformationDoes this sound like you? Let us know why we should meet. For consideration, you must submit your resume, link to portfolio and salary requirement.