Director of Public Relations

Employer
Location
Brooklyn
Posted
Feb 11, 2013
Closes
Mar 13, 2013
Contact
Ms. Brian Schechter
Duration
Full Time
The Job:
We’re seeking a seasoned PR professional to lead the in-house press team and drive press coverage for HowAboutWe.com.

This is a job for someone who loves PR. You should have 3-7 years of agency experience in NYC with some tech start-up experience. The prospect of building an incredible brand through strategic media communications into a household name should feel like the perfect opportunity.

Key Responsibilities:
-Overseeing the execution of long-term press strategy and working with the press team to create brand-building campaigns with specific, targeted objectives.
-Operating as the living extension of the HowAboutWe brand and securing ongoing, multi-platform media coverage, including TV, print, digital, radio and more.
-Identifying potential coverage opportunities and working to promote product releases, HowAboutWe original content and marketing initiatives.
-Developing new and strategic relationships with print, broadcast and digital media journalists and influencers
-Working closely with the CEOs, marketing and product teams to develop creative and integrated programs that increase brand awareness.
-Placing HowAboutWe's CEOs and spokespeople in the forefront of the conversation about modern love and dating.

The Ideal Candidate:
-Is Smart. Articulate. Compelling. Proactive. A great person to work with.
-Possesses strong communication and relationship-building skills.
-Brings a wealth of media contacts in major consumer & industry media outlets.
-Comfortably manages multiple projects under tight deadlines.
-Naturally thrives in a young and growing company.
-Excels in a hands-on, do-it-yourself environment.
-Intuitively gets the intricacies of a compelling story and understands the role that PR plays in making the news.
-Executes with precision and thinks creatively.
-Embraces the power of social media and traditional media alike.
-Thinks that dating, gender, sex, culture and the pursuit of the relationship you want is fascinating.

Benefits:
Competitive Salaries and Stock Options — We pay highly competitive salaries in addition to significant stock options.
Continued Learning — We'll pay for team members to attend conferences and get coaching to continue learning their craft
Health Insurance, Vision, and Dental — Exceptional Health Benefits.
Ten Paid Holidays — Our office closes for all standard paid holidays.
Fifteen PTO Days — We encourage all team members to take vacation and recharge.
Food & Drink — Stocked fridge, some team meals, etc.

This position is for full-time employment on-site in our office in DUMBO. We will support relocation for the right candidates.

To apply please first check out our site and make sure you love our work and want to contribute to it. Then please send a resume and cover letter to Brian Schechter at brian@howaboutwe.com.

This position is for full-time employment on-site in our office in DUMBO. We will support relocation for the right candidates.

To apply please first check out our site and make sure you love our work and want to contribute to it. Then please send a resume and cover letter to Brian Schechter at brian@howaboutwe.com.

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