Brand Humorist

Location
Ridgewood
Posted
Mar 20, 2013
Closes
Apr 19, 2013
Contact
Jana Vetter
Category
Marketing
Duration
Freelance
Could You Be our "Brand Humorist"?

We are a national spirit brand with a broad portfolio of flavors that are fun, exciting and great to share. We are seeking a brand humorist who will help us build a “Life of the Party” persona.

We are looking for a brand humorist to write monthly content, within certain guidelines, for our media communication needs which includes social media content, email newsletters and other related content. The copy should be split 50/50 between lifestyle and product-focused content and is aimed at a young, gender neutral, U.S. audience between 21-34 years old.

Audience Characteristics:

•Gender neutral
•Young (21-34)
•Quick Wit/ Entertaining
•Fun-Loving Personality/Everyone’s Friend
•Lighthearted / Enthusiastic
•Collegiate & Working Classes
•Urban & Suburban
•Sports Bar & Dive Bar Patrons

Samples of Audiences’ Interests:

•Reality Shows & Sports
•Tailgates & Spontaneous Get-Togethers
•Trend-Aware - (Harlem Shake, Gangnam Style, You Only Live Once)
•Food (as it relates to parties & events).
•Travel (long weekends & Spring Break)


Eligible candidates should show experience with a developed portfolio, ideally with online content (ie. a website, blog, YouTube, Twitter or Facebook feed), but we are open to seeing related work in any format.

The position will provide a monthly retainer fee for a minimum year-long engagement (extensions are possible). This is a 1099 Contract position. Candidates may work remotely and are not expected to be onsite. We anticipate this work effort to be approximately 25-30 hours per month.

Please respond by 04/01/13 for consideration.

Individuals only
Include portfolio links, resume, and salary requirements

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