Marketing / Custom Content Services Account Execut

Mar 26, 2013
Apr 25, 2013
Human Resources
Full Time
Business Insurance is looking for a Sales Account Executive that is a self-starter to work on developing our client base in Marketing/Custom Content Services.

This is a unique consultative sales position is geared towards an innovative, creative, results-driven individual to sell and focus on the fast growing world of content marketing and custom content.

This Account Executive will be a key player at a growing, dynamic media organization. The successful candidate must be creative and able to adapt to an ever-changing and ever-growing organization which is branching out into new mediums rapidly.

This position may be based either in New York or Chicago or possibly remote.


Prospect and develop key Marketing Department relationships at client companies to effectively build and maintain accounts utilizing Business Insurance Content Services

Establish professional relationships and a robust account pipeline by prioritizing and conducting a high volume of weekly account opens and sales calls to realize maximum revenue

Develop new business opportunities

Strategically approach prospects and determine needs, marketing initiatives/objectives, business model, budget cycle and identify key decision-makers

Develop effective sales proposals and content marketing solutions through experience and internal brainstorming with a thorough understanding of appropriate deliverables, including print, research, events, webinars, social media, whitepapers, videos, e-Books, newsletters, lead generation programs, and microsites

Negotiate final agreement points in conjunction with internal staff and prospective clients
Provide call reports, sales pipelines and revenue forecasts


Bachelor’s degree or equivalent work experience

Minimum 4 years’ sales experience, including strong marketing services and digital sales
experience preferably in B2B publishing

Communication consulting experience a plus

Bring a rolodex of relationships!

Proven ability to meet and exceed individual sales goals both in print and on-line

Strong business acumen and professionalism

Excellent presentation skills with solid verbal and written communication skills

Must be a strong team player with a positive attitude, who is highly motivated, open to new ideas

Excellent customer focus and attention to detail

Proficient in Microsoft Office, Outlook, ACT and PowerPoint

Ability to travel at least 30% annually to meet with clients

Must be able to network at industry events and business functions