Marketing Services Director for O, The Oprah Magaz

New York
Mar 29, 2013
Apr 28, 2013
Hearst Recruiter
Full Time

O, The Oprah Magazine is seeking a Marketing Services Director. This position reports to the Associate Publisher, Marketing, and is responsible for the day-to-day supervision of the Integrated Marketing Director, Associate Integrated Marketing Director, Associate Integrated Marketing Manager, Marketing Assistant, and Research Strategist.

Key responsibilities include:

  • Development of innovative single-client and multi-sponsored marketing programs (may range from print-specific to multi-platform incorporating any combination of print, experiential, digital, or broadcast platforms)

  • Oversee execution of marketing programs

  • Oversee daily RFP workload

  • Edit/approve proposals created by supervised staff; write proposals as-needed

  • Supervise Research Strategist

  • Initiate/manage the creative development, packaging and execution of general/client presentations, media kit, client/category sales materials, issue promotions, program sell sheets, etc.

  • Work with AP/Marketing on the creation and implementation of yearly marketing plan as well as development of key branding/positioning initiatives

  • Assist in execution of annual signature event

  • Copy-edit and proof sales, marketing and promotional materials

  • Accompany sales team on calls

  • Manage marketing budget

Required Skills:

  • Strong supervisory skills (maximizing staff productivity and morale), with the ability to maintain personal productivity while managing staff

  • Exceptional copywriting/editing skills across a range of styles from creative copywriting to formal business writing

  • Ability to communicate clearly and compellingly in both written and oral presentations

  • Fluency in Word, Excel, Powerpoint; conversant in new technology (especially social media)

  • Understands syndicated research

  • Extremely creative with a penchant for generating new ideas

  • Must work well under time pressures, be organized and able to juggle multiple projects simultaneously

  • A drive to innovate

Experience Required:

10+ years of related media experience-magazine-specifc experience a plus

More jobs like this