Marketing Manager

Employer
Location
New York
Posted
Apr 10, 2013
Closes
May 10, 2013
Contact
. .
Duration
Full Time

St. Martin’s Press seeks a highly creative, strategic and motivated marketing executive to join its Marketing Department to be a leader within its Mystery, Suspense, Sci-Fi and Thriller marketing, communications and audience development team. Candidates must be forward-thinking and able to develop & implement marketing strategies into full blown campaigns using the latest online and off- line marketing tactics. Working closely with the head of the Mystery, Suspense, Sci-Fi and Thriller team and a cohesive group of colleagues including digital marketers and publicists, candidates will play a critical role in the success of some of St. Martin’s Press and Minotaur Books most important bestselling titles and authors.
Requirements Major Responsibilities:

• Serve as a lead marketer and critical point of contact for the publishers, editors and authors for Mystery, Thriller Sci-Fi and Suspense titles
• Develop wide scale, integrated marketing campaigns for major Mystery, Thriller Sci-Fi and Suspense titles
• Cultivate audience development strategies and work closely with digital marketers to execute them
• Directly influence the strategic direction of CriminalElement.com
• Develop Sell-In and Marketing Materials in communication with our Ad Promo and Sales Teams
• Conduct consumer and industry facing outreach efforts
• Prepare marketing proposals for potential author acquisitions
• Develop and manage significant per title marketing budgets

Required Skills / Knowledge:

• Possess a keen understanding of book marketing, specifically in the Mystery, Thriller, Sci-Fi and Suspense genres
• Ability to work independently and collaboratively
• Strong communication, organization and writing skills

Experience Needed:

• 3-5 years of marketing experience

Educational Background Required:

• Bachelor’s Degree